News & Views: Marketing

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Is your data quality threatening your CRM?

30 Jun 2015 in Marketing

Is your data quality threatening your CRM?

We look at the impact of poor CRM maintenance and give insights into improving customer experience by integrating call tracking.

Personalising User Experience To Maximise ROI

25 Feb 2015 in Marketing

Personalising User Experience To Maximise ROI

Over 90% of internet users worry about online privacy, yet 73% prefer to buy from companies who use their personal data to deliver personalised shopping experiences.

Creating Effective Integrated SEO Campaigns In 2015

24 Feb 2015 in Marketing

Creating Effective Integrated SEO Campaigns In 2015

In the coming year it’s predicted that SEO will become less of a siloed discipline, integrating more and more with other channels and platforms.

Video: Empowering Your Sales Team With Real-time Caller Insight

22 Sep 2014 in Marketing

Video: Empowering Your Sales Team With Real-time Caller Insight

Infinity’s CEO Paul Walsh's keynote talk discussing how real-time caller insight can transform the way a sales team or call centres interact with customers.

Infinity Sponsors The Festival Of Marketing

18 Sep 2014 in Marketing

Infinity Sponsors The Festival Of Marketing

The Festival of Marketing is a celebration of the exhilarating marketing industry in all its glory and Infinity are proud to be a sponsor at the event.

Fact: Your Telephones Are Losing You Business!

15 Sep 2014 in Marketing

Fact: Your Telephones Are Losing You Business!

The bad news is that this is only going to get worse unless you take action now.

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