Want to see what Smart Match will do for you?



Increase in
AOV from PPC



Uplift in sales calls from PPC



More revenue
per call


What is Smart Match?

Smart Match is powerful call attribution software that brings ROI analysis back into the hands of the marketer. There’s no need to rely on data from other departments, or on additional IT support. This makes it the fastest and easiest way to link call revenue to marketing activity.


All it takes is a simple CSV upload

All you have to do is upload a CSV sales report. Then, our Smart Match algorithm matches the sales data to the call, showing which activity has generated revenue so you can nail marketing attribution every time.


Using Smart Match, we’ve been able to show the value that our marketing work has been delivering in places where we couldn’t before.

Jo Morfield
eCommerce Manager, Southern Sheeting


Power up your Paid Search with Smart Match

Find out how Smart Match and a healthy dose of agency insight will help you boost lead quality and ROAS with our cheat sheet.

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Reduced cost

Lower your cost of acquiring a customer and boost the value of your average order


Total visibility

Receive alerts for under-performing activity and optimise both digital and offline campaigns


More control

Take back control of ROI analysis and unlock insights without the need for IT support


Fully integrated

Share call revenue data across your tech stack or enhanced reporting and smarter bidding.


The best call attribution software for global businesses

Because we work with global businesses, we’ve made sure our product is available in over 75 territories worldwide.

This means you’ll understand how inbound calls are coming into your business from all over the world. We provide trusted local numbers, so you’ll see which marketing campaigns are performing well and driving sales in specific geographies.

Being able to track the lead source and then assign a revenue and margin value has been a major breakthrough for us.

Simon Hoe
Global Head of Digital Marketing, Cruise 1st


Track, analyse, and optimise your marketing performance with our advanced call intelligence platform and flexible pricing. Whatever challenges your business faces, we're happy to dial up a package tailored to your needs.

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Get the most from your Infinity installation

Our award-winning customer success team are ready to help you get started. With their support, you'll master sales call attribution in no time.

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The leading choice for brands and agencies across the world, we're rated 4.7 out of 5 stars on G2


Smart Match product guide

Learn how to unlock smarter decision-making

Find out how Smart Match can help you see the ROI on every sales call, from every channel, in four super-⁠simple steps.

Read the guide

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