Marketing technology
partner programme

For constant evolution of performance

Infinity offers highly valuable, trusted data to greatly enrich our customers' use of a wide variety of MarTech platforms.

At Infinity, we don’t just believe in recording and analysing high quality call tracking data, we practice putting it to good use. Infinity’s data feeds directly into a host of other marketing technology platforms in a manner that’s designed for action.

Increasing revenue, lowering operational costs, and improving the customer experience are all goals our clients are achieving thanks to our broad range of integrations with trusted partners. Is this something your clients are looking to achieve too?

Infinity plugs into a thriving ecosystem of different marketing technologies.

"Infinity is well integrated with AdWords and their support team has worked hard with our agency, Mediacom, to give us those vital insights."

Simone Pignatelli
Senior Digital Acquisition Manager | British Gas Business

  1. Display

    The Infinity Tag Management integrations make it very easy to put our JavaScript onto websites and to start benefiting from the advanced metrics our system offers without delay. A partnership with Infinity allows your clients to dynamically generate code for more complex scenarios in a straightforward manner.

  2. Tag Management

    The Infinity Tag Management integrations make it very easy to put our JavaScript onto your website and to start benefiting from the advanced metrics our system offers without delay. Dynamically generate code for more complex scenarios in a straightforward manner.

  3. Analytics

    Infinity's advanced Analytics integrations track calls as events that occur as part of each visitor journey. Using this data set, clients identify where to make improvements in their customer journey in order to increase conversion rate and get a better return on spend.

  4. Audience/Intent Mapping

    Infinity's integration with audience tracking systems delivers essential additional metrics, allowing your customers to see how the phone call forms part of that audience profile. Audience or intent mapping software is compromised if users don’t have a view of phone calls.

"Infinity is relied upon by some of the biggest names in marketing analytics, digital advertising, and automation due to the ironclad quality of our call data."

Mark Boniface
Solutions Director | Infinity

Bid management

Passing the Infinity call data into bid management systems enables clients to see how marketing drives phone calls. This data is available where users control bids, showing which keywords work (and which don’t), empowering smarter investments in them all in one place.

Conversion Rate Optimisation

Conversion rate optimisation tools iteratively improve the customer journey bringing both operational savings through reducing low-value calls and visibility of where marketing is increasingly used to drive high value converting calls. Want to find out more about our customer management integrations?

Find out more

Call intelligence can be transformational to your business. Start a conversation today.

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