
300%
More sales
enquiries
79%
More big-ticket
items sold

66%
Improvement in conversation quality

Build a team of sales superstars with call analytics
Infinity’s AI-powered conversation intelligence helps you understand exactly which sales techniques are working every time your sales reps say “hello.” By automatically tracking calls and analysing 100% of your phone conversations, Infinity delivers the valuable insights you need to improve customer interactions, strengthen the sales pipeline, and drive revenue growth.
Fill your queues with quality leads
Give agents deal-swinging insights in real-time
Upskill the smart way with actionable insights from conversation intelligence
Smash your targets with higher conversion rates and customer satisfaction
Infinity has a huge amount of benefits, not only to identify when sales have been made, but to also highlight the key themes and topics of conversations.
Cai Mullins , Head of Affiliates and Partnerships | Vodafone

Before the call
Infinity call tracking which marketing campaigns, paid search, and Google Ads make customers pick up the phone call. By linking inbound calls and outbound calls to sales and marketing efforts, your team can double down on the marketing tactics and online and offline channels that deliver the best results.
- Use dynamic number insertion and trackable phone numbers for precision
- Capture first-party data from every interaction
- Stop wasting marketing dollars on underperforming digital marketing

During the call
Infinity for sales will help you get your hands on the performance insight you need to build a team of top performers. By automatically monitoring and listening to 100% of your team's calls, Conversation Analytics will feed you the unfiltered truth on strengths and weaknesses. With this intel, you'll be able to share killer tips and give agents the support they need to hit targets.

After the call
Infinity doesn’t stop when the phone call ends.
With sales call tracking software, you can:
- Review call history and visitor-level tracking to improve targeting
- Push call data into your CRM with seamless CRM integration (no more manual data entry)
- Track progress through the deal stage and measure results across sales efforts and marketing efforts
Getting a granular view on our performance and highlighting opportunities for improvement has been priceless.
Owen Gill | Pendragon
Stop bad call handling from costing sales
With Infinity, you can see what happened before a prospect picked up the phone. Feeding your agents this intel in real-time will help them shape conversations and increase their chances of closing deals.

Happy customers - Callers will finally get the slick, personalised experience they expect

Happy agents - Agents will win more, unlock their bonuses, and stick around for longer

Happy boss - Your CFO will be smiling from ear to ear when you hit your targets in record time
After switching Infinity on, the team at Pendragon were able to have much better conversations with customers. The result?
67%
Less friction
on calls
65%
Drop in price
sensitivity
64%
Reduction
in CPA

The ultimate guide
to call monitoring
Learn how always on call monitoring will help you improve sales team performance and experiences by reading our Smart Guide.
Get your guide

Get your call insights where you need them
Infinity integrates with your existing analytics tools, telephony stack, and CRM. With over 45+ integrations and an easy-to-use API, you’ll get call intelligence where it matters most.
- Send call data into your CRM, ad platforms, or BI tools
- Optimise sales and marketing efforts with cross-channel tracking insights
- Tie every phone number back to the customer journey and prove ROI

FAQs
Infinity’s call tracking software links every phone call — whether from online or offline channels — back to your marketing campaigns and sales efforts. By connecting call data with digital marketing activity, you can see exactly which ads, keywords, and marketing tactics generate high-quality inbound calls. This gives sales reps the tracking insights they need to prioritise leads, improve customer interactions, and close more deals.
Yes. Infinity’s sales call tracking software automatically tracks calls across the entire sales pipeline — including inbound calls from customers and outgoing calls from sales teams. With built-in call recording and AI-powered conversation intelligence, you’ll capture valuable data from every stage of the customer journey, helping you measure call outcomes, spot missed opportunities, and refine your sales techniques.
Infinity offers seamless CRM integration with over 45 platforms, plus an API for custom setups. This ensures all call history, call outcomes, and customer information flow directly into your existing tools without manual data entry. With this tracking solution, businesses can align sales activity and marketing efforts, reduce tracking costs, and make smarter data driven decisions that accelerate revenue growth.
Ready to close more deals with Infinity for sales?
Call us today on +44 3892 2600
Book a demo