Before the call

The Infinity call tracking platform connects the customer journey to the phone call, giving you the insights you need to make sure you’re investing your marketing budget in the things that work.

With call tracking, you can see the true impact of your work and optimise campaigns to send performance soaring.

Learn more about call tracking


During the call

Conversations with customers are a goldmine of untapped intel. Infinity’s Conversation Analytics suite automatically unlocks it from every phone call you make or take.

Conversation Analytics makes call monitoring a piece of cake. It will help you market more efficiently, sell smarter, and delight customers every time they get in touch.

Discover Conversation Analytics


After the call

Smart Match is the fastest and easiest way to link call revenue to marketing activity.

With it, you can pinpoint where your most valuable calls are coming from, and make ‘Smarter’ sales and marketing decisions. In just a few clicks, it’ll help you cut budget waste, boost campaign performance, and lift AOVs.

Explore Smart Match



YoY uplift in sales from PPC



Reduction in cost-per-⁠acquisition



Increase in budget for ad spend

With call analytics in your corner, you’ll always make the right call


Make smarter marketing decisions

Call tracking and Smart Match will help you make sure you never waste a penny of your budget again. Putting them to use will help you see which activities you should double down on, and claim all the ROI credit you deserve.

Throw Conversation Analytics into the mix and your campaigns will reach a whole other level.


Accelerate your sales

Make sure you never miss an opportunity to close with Infinity. You’ll be able to tailor conversations with buyers based on their journeys. And, you’ll be able to build a team of lean, mean, closing superstars in no time thanks to custom scorecards.

Hitting your targets will become a piece of cake.


Run your contact centre like a well-oiled machine

Infinity will take your understanding of contact centre operations to the next level. As well as seeing what’s driving call volume, Conversation Analytics automatically feeds you the intel you need to improve FCR, slash AHT, and deliver Grade A customer experiences.


Create better service experiences

Infinity’s advanced call analytics tools will help you create the frictionless experiences customers crave.

Get the insights you need to identify negative experiences and turn them into positive ones. Delight your customers and produce successful outcomes time and time again.


Stop compliance issues derailing your growth

Automatically flag the risks in conversations without having to listen in. Conversation Analytics will help you avoid compliance catastrophes, and make QA a quick and pain-free experience.


It’s been incredible to see the amount of data and insight we’ve been missing. We’ve been able to adapt our paid media strategy to save money and drive up conversions.

Rachael Harker, Digital Performance Manager



Infinity is very flexible and results are immediate

Mark Woodcock, Commercial Director

Ready to make more good calls?

Call us today on +44 3892 2600
or fill in the form to book a demo


Call analytics software FAQs

Call analytics news and views

Article thumbnail: Partnering up to deliver delightful customer experiences

21 Feb 2024

Partnering up to deliver delightful customer experiences

Get the full story

Article thumbnail: Why marketers should be using Conversational Analytics in 2024

14 Feb 2024

Why marketers should be using Conversational Analytics in 2024

Get the full story

Article thumbnail: Full report: What’s the state of Call Intelligence in 2024?

10 Jan 2024

Full report: What’s the state of Call Intelligence in 2024?

Get the full story

0333 0600 118