19 May 2020 in Marketing
How and why call tracking is needed for waste management companies
If you specialise in removing garden waste, household goods, rubble, building materials, broken fences, or other forms of large waste, and get enquiries over the phone, you need to know what’s delivering those calls. This is where call tracking comes in, connecting your marketing efforts with the...
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14 Apr 2020 in Marketing
Reactivity in equity release: Why marketing’s time to act is now
Due to the ongoing Coronavirus pandemic, a lot of people’s short term financial plans have changed, with some also factoring COVID-19 into their longer term thoughts. Equity release is of course no different, and brokers need to react to this, as do their marketing teams.
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![[INFOGRAPHIC] 5 ways call tracking helps bring residents to care homes](https://media.infinity.co/hubfs/Imported_Blog_Media/infinity-blog-care-homes-infographic-thumbnail-1.png)
31 Mar 2020 in Marketing
[INFOGRAPHIC] 5 ways call tracking helps bring residents to care homes
The first phone call between a care home provider and someone looking for care is a crucial one. It's your opportunity to cement trust in the caller's mind, give them guidance on what they can expect from your service, and provide reassurance that they're making an informed, responsible decision.
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13 Mar 2020 in Marketing
Press play: Digital video’s long-term brand building role
According to Cisco, 82% of all web traffic will be video by 2022, and very few marketing teams don’t have it somewhere in their tactical plan.1 But why should you use it?
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4 Feb 2020 in Marketing
How to retain your customers when their renewal approaches
When you started your career, did you think you’d rely so much on meerkats and moustaches?
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4 Dec 2019 in Marketing
The phone call reigns supreme, these 10 stats prove it
Call us biased, but we can’t help but revel in the enormous power that phone calls unleash upon businesses.
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11 Nov 2019 in Marketing
How to avoid Black Friday FOMO
In 2018, in the U.S alone, Black Friday brought sales of $3.7 billion. This beat expert forecasts by nearly 70%. Of the 165m shoppers, 89m shopped both online and offline. This group alone spent $93 more than a single-channel shopper1.
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30 Oct 2019 in Marketing
Travel in 2020: How can brands stand out?
2019 has been a turbulent year in travel, with highs, lows, opportunities, and complexities. But we’re not here to unpack everything that happened with Brexit, Thomas Cook, and other major events that have caused fluctuations throughout the market. We’re looking ahead.
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1 Oct 2019 in Marketing
How does call tracking enhance your customer’s experience?
In 2019, customers have a plethora of choice on any market. So, the question is, what’s making certain brands be heard above the noise?
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