Quick start: How it works

It takes less than a minute. Find out how!

You’ll see two simple ROI calculations – one showing the size of your attribution blind spot, the other showing the uplift potential when you start optimising paid media with Infinity data.

  1. Select your industry and we’ll use our industry-specific benchmarking data to tailor your outputs.
  2. Enter your website traffic and average order value in the first calculator to see how much revenue isn’t being captured in your reports.
  3. Move on to the second calculator and add your PPC spend into the mix to see how much more you could be earning by optimising paid media with Infinity’s call data.
Calculator 1

How big is your blind spot?

Every day, valuable conversions happen over the phone but, without call tracking, those results go unreported.

This calculator reveals how much revenue you’re missing from offline and phone-based conversions, helping you understand just how wide your attribution gap really is.

By connecting your call data to marketing performance, you’ll finally see the true return your activity delivers and make investment decisions backed by complete data.

Fix your attribution blind spot

How big is your blind spot?

This is what's missing from your reports:

Each month£0.00
Each quarter£0.00
Each year£0.00
Calculator 2

Optimising paid media with call data

When your AI bidding tools can see which calls led to revenue, they get smarter – fast.

Use this calculator to estimate the uplift in PPC performance and conversion rates you could achieve by feeding Infinity’s first-party call data into your ad platforms.

  • More high-value conversions
  • Lower cost per lead
  • Higher ROAS

Marketers like you have cut CPL by 32%, boosted conversion rates by 79%, and reduced wasted spend by as much as 63% by switching on Infinity’s optimisation tools.

Start optimising paid media with call data

Optimising paid media with call data

Optimising with Infinity data will help you unlock:

Each month£0.00
Each quarter£0.00
Each year£0.00

And operate more efficiently:

Current CPL£0.00
CPL with Infinity£0.00

Join the marketers turning call data into serious performance gains

NFU-Mutual-Logo

100%

Of calls matched
to marketing activity

Stoneacre-logo

300%

Increase in sales
calls from PPC

Specsavers

32%

Reduction
in CPA

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