News & Views : News

Triple helping of immediate strategic insight with Conversation Analytics

7 Jul 2021 in

Triple helping of immediate strategic insight with Conversation Analytics

They say three’s a crowd, but the conversations you have with your customers make an even larger focus group that’s always welcome. An honest set of audience engagements teeming with desires, feedback, and insights on where you can really make a difference. But do you really have time to listen to...

Spotlight, Talking Points, and Speedy Set-up: The next generation of Conversation Analytics is here

28 Apr 2021 in

Spotlight, Talking Points, and Speedy Set-up: The next generation of Conversation Analytics is here

If you feel that meaningful insight about your audience and how they buy from you matters, then exploring Infinity’s latest suite of upgrades to our award-winning Conversation Analytics platform must be an instant priority.

The next page: Infinity's integration for Facebook and Instagram

9 Nov 2020 in

The next page: Infinity's integration for Facebook and Instagram

In 2020, for the first time ever, most of the world’s population use social media.1 Yet many social media marketers whose campaigns led to successful, high value phone calls were unable to reliably attribute those calls back to their campaigns. Every day, millions of calls are made to businesses...

Infinity launches new integration with AB Tasty

15 Jul 2019 in

Infinity launches new integration with AB Tasty

AB Tasty is one of the world’s biggest, most powerful experimentation and personalisation platforms. Infinity’s integration with AB Tasty lets you conduct experiments and see the impact on phone calls, giving a more complete view of the impact that site changes are having on phone traffic.

PPC Marketing to the over 50s: Connect with the Silver Spenders

22 Jan 2019 in

PPC Marketing to the over 50s: Connect with the Silver Spenders

No business wants to miss out on a substantial, often untapped revenue source. Yet for those ignoring the over 50s in a breathless chase to capture the millennial zeitgeist, it’s an everyday occurrence. Unless there’s a very strong reason for them to adopt this approach, more fool them.

How can energy companies reduce their call waiting times?

13 Dec 2018 in

How can energy companies reduce their call waiting times?

"Your call is important to us. Please remain on the line until an agent is available to take your call. We will be with you momentarily."

What is Conversation Analytics?

12 Dec 2018 in

What is Conversation Analytics?

Conversation Analytics is the ability to analyse the content of a phone call with the purpose of understanding what was discussed. This is done automatically in order to improve customer service, train phone agents, and understand the type of caller that certain marketing channels are attracting....

Shine a spotlight on your marketing ROI with Infinity’s Intelligent Match update

15 Feb 2018 in

Shine a spotlight on your marketing ROI with Infinity’s Intelligent Match update

The most simple method yet of assigning offline revenue to online marketing activity in your CRM, all the way down to the individual keyword.

A Day in the Life of... An SVP of Customer Success

8 Nov 2017 in

A Day in the Life of... An SVP of Customer Success

In this series of short blogs, we take a look at the day to day lives of some of our key team members, as well as how Infinity is used in their day-to-day work. Michelle Garnham leads our customer success organisation, having led EMEA wide customer success teams for over twelve years.

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