News & Views

Infinity sponsors Salesforce World Tour London 21st May 2015

20 May 2015 in

Infinity sponsors Salesforce World Tour London 21st May 2015

Infinity will be at the Excel Centre, London on Thursday launching the new Infinity Caller Insight App for Salesforce, a real game changer in the way an organisation can deal with inbound sales calls.

Personalising User Experience To Maximise ROI

25 Feb 2015 in

Personalising User Experience To Maximise ROI

Catering to the needs of potential and existing customers through personalisation is nothing new. Plenty of companies have seen the potential of this, but according to Econsultancy, there’s a Catch 22 issue to deal with first. Over 90% of internet users worry about online privacy, yet 73% prefer to...

Creating Effective Integrated SEO Campaigns In 2015

24 Feb 2015 in

Creating Effective Integrated SEO Campaigns In 2015

In the coming year it’s predicted that SEO will become less of a siloed discipline, integrating more and more with other channels and platforms. At the same time, although digital marketing budgets are set to rise by 17% in 2015, most of this is focused on customer experience technology, such as...

Trends For Unlocking The Power Of Marketing Data

19 Feb 2015 in

Trends For Unlocking The Power Of Marketing Data

Data is only set to become a more important part of the marketing mix in 2015. According to recent research analytics programmes are the most effective sources of data, while the majority of businesses are planning on upping their budget for data-focused marketing.

We Are Continuing To Ensure Your Data Is Kept Secure

19 Jan 2015 in

We Are Continuing To Ensure Your Data Is Kept Secure

If you are using Internet Explorer 6 you will no longer be able to access the Infinity Portal or APIs from 16th February, due to planned changes to secure an identified security weakness. Internet Explorer 6 only supports outdated SSL ciphers, which is no longer supported by Microsoft, and contains...

Improve Your PPC Bid Management With Keyword-level Call Tracking

27 Oct 2014 in

Improve Your PPC Bid Management With Keyword-level Call Tracking

Keyword-level call tracking, we’re sure you’ve heard about it but do you know what it really means and why it can mean the success or failure of your PPC keyword bid management strategy.

The Importance Of Choosing The Right Telephone Number

6 Oct 2014 in

The Importance Of Choosing The Right Telephone Number

Choosing the right telephone number for your business is vitally important because it says a lot about you and your relationship with your customers. But if you don’t know your 01's, 02's, and 03's from your 080's and 084's or the potential costs to you and your callers, it can be a minefield.

Video: Empowering Your Sales Team With Real-time Caller Insight

22 Sep 2014 in

Video: Empowering Your Sales Team With Real-time Caller Insight

Recently Infinity’s CEO Paul Walsh gave a keynotes talk, discussing how real-time caller insight can transform the way a sales team or call centre interact with customers, leading to a dramatic increase in call satisfaction and sales value.

Infinity Sponsors The Festival Of Marketing

18 Sep 2014 in

Infinity Sponsors The Festival Of Marketing

The Festival of Marketing is a celebration of the exhilarating marketing industry in all its glory and Infinity are proud to be a sponsor at the event.

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