News & Views

Infinity launch the new Knowledge Base

15 Mar 2016 in

Infinity launch the new Knowledge Base

At Infinity we are always working on improving and developing new functions and features in our Portal but it doesn’t stop there. We want to ensure our users have all the support they need at their fingers tips, that is why we have recently re-designed the support site and are proud to launch the...

How does the removal of the Google right hand ads affect you?

11 Mar 2016 in

How does the removal of the Google right hand ads affect you?

I’m sure that most people in the digital marketing arena will have heard by now that Google has removed the ads from the right-hand side of the search landscape. Gasp!

Have you been affected by Reach Local going into Administration?

18 Dec 2015 in

Have you been affected by Reach Local going into Administration?

This week's news that Reach Local have gone into Administration means a worrying time for all involved, especially at this time of year.

Holiday stats and support information

14 Dec 2015 in

Holiday stats and support information

The holiday season is upon us and the staff in the Infinity offices have been getting into the festive spirit.

What data should you forget about measuring?

4 Dec 2015 in

What data should you forget about measuring?

Big data is an industry buzzword that’s become an essential part of most marketer’s vocabulary - as you can see from the meteoric rise in search around the term.

Why the Call Tracking Industry has seen a 40% year on year growth

24 Nov 2015 in

Why the Call Tracking Industry has seen a 40% year on year growth

The call tracking industry is growing at a rate of knots, with more and more people understanding that it as an essential factor when analysing their marketing activity. With this in mind, Infinity created a special offer* to celebrate.

5 years ago today...

13 Oct 2015 in

5 years ago today...

...Infinity launched the most advanced call tracking solution in the world at the JUMP expo. Now we are routing millions of business minutes through the Infinity platform.

Is Your Call Tracking Really Integrated into Google Analytics?

27 Aug 2015 in

Is Your Call Tracking Really Integrated into Google Analytics?

To get the most out of your call tracking data, integration with your marketing systems is a must and Google Analytics is fundamental. So it’s not surprising that every call tracking analytics company will tell you that their service does this.

Are you targeting your PPC to the right customers?

31 Jul 2015 in

Are you targeting your PPC to the right customers?

PPC is still the biggest single area for digital advertising, despite growth in display and social media, and accounts for 55% of overall spend. With the top spots taking up an increasing amount of search engine real estate and making competition for them more fierce, it’s more important than ever...

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