15 Apr 2013 in News
Managing Against CPA or ROAS?
Do all my products/services have the same £ value? If not, then a ROAS model is the only way to effectively manage your campaign. For example, if your product range runs from £1 - £100 there is no blended CPA that will maximise the opportunity for both £1 products and £100 products. Even basing a...
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14 Feb 2012 in News
We’re back at Earls Court -TFM&A show on 28th and 29th February
Technology For Marketing & Advertising (TFM&A) is the UK industry's largest and longest running event, it’s the show to attend to enhance your advertising and marketing strategy – and you won’t be able to miss us and our shiny neon pink stand! Come and have a chat about our advanced call tracking...
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21 Jan 2012 in News
Infinity Sponsors The Travel Technology Europe Show
We will also be attending the show on both days, so why don’t you come along to stand C7 and say hi - you won’t be able to miss our shiny neon pink stand! We’ll be on hand to answer any questions you may have about our advanced call tracking and how we can track your customer’s journey from online,...
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