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11 Feb 2025 | 7 min read
PPC Digital Marketing
PPC success stories and 2025 predictions
Keen to hear PPC success stories and 2025 predictions, packed with golden nuggets for anyone working in PPC advertising? Well, you’re in luck! In this on-demand webinar, our host,...
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5 Feb 2025 | 4 min read
Marketing
Unlocking the secrets of customer journey analytics for better campaign performance
Marketers face constant pressure to optimise campaigns and stretch their budgets further. But with complex customer journeys and fragmented data, how can they make truly data-driven...
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4 Feb 2025 | 4 min read
PPC Marketing
How to nail PPC optimization with AI-powered call tracking
PPC optimization has always been a critical challenge for marketers.
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30 Jan 2025 | 5 min read
Marketing
A beginner's guide to Performance Max campaigns and how to make them smarter
Google’s Performance Max campaigns are transforming how marketers approach advertising, offering an all-in-one solution to drive conversions across multiple channels. But are you...
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28 Jan 2025 | 4 min read
PPC Marketing
AI for PPC campaign optimization: Ready to revolutionise how you work?
Managing PPC campaigns has become more complex than ever.
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23 Jan 2025 | 5 min read
News
Smart Outcomes: the new AI-powered campaign optimization tool
It’s getting tougher to win at PPC. Auctions are becoming more intense, costs are rocketing, and media budgets are shrinking.
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10 Dec 2024 | 6 min read
Dynamic call tracking explained: A complete guide from Infinity
Tracking what drives pipeline is key if you want to scale your campaigns and maximize ROI.
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