Call Tracking Resources | eBooks

eBooks

Boost car sales with AI: A guide for dealerships

Learn how dealerships can embrace AI to boost sales and unlock the road to new opportunities with this new guide for dealerships, featuring tips, tricks and use cases from the industry.

AI in the cruise sector smart guide

Discover how to navigate channels and set sail for growth with our new AI in the cruise sector smart guide, packed with guidance for marketers looking to start or refine their journey to AI success.

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AI in travel playbook for contact centers

Discover how to navigate channels and chart a new path for growth with our new AI playbook for contact centers, featuring tips, tricks and use cases from the biggest players in the space.

AI in travel playbook for marketers

Discover how to navigate channels and chart a new path for growth in this playbook for marketers, featuring tips, tricks and use cases from the biggest players in the space.

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Boosting social media performance with AI tools

Give your social media performance a boost with AI tools that will help you improve targetting, personalize content, boost engagement, and drive better ROI.

Customer service coaching framework: Ace your agent training

Set your contact center agents up for success with this cheat sheet designed to help you develop a five-star customer service coaching framework.

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AI playbook for contact centers

Learn how to use AI to ace CX and drive more operational efficiencies in your contact center.

How marketers can overcome the barriers to AI

Unlock practical guidance on how to effectively leverage AI with insights from tech leaders in the AI arena.

The future roadmap of AI for marketers

Dive into the future of AI and the impact it’s going to have on marketing with insights from Microsoft Advertising and Google.

Navigating 2024: The marketer’s peer-to-peer playbook

Access this playbook packed with insights and tips on how to navigate the challenges set to impact marketers in 2024 – from marketers and for marketers.

Bid Smarter cheat sheet

Take your paid media performance to a step up with this cheat sheet designed to help in-house and agency-side marketers bid smarter.

Call Intelligence 2024 Report for marketers

Ready to send campaign performance through the roof in 2024? Get your hands on the 2024 call intelligence report for marketers to find out how.

Call Intelligence 2024 Report for contact centres

The call intelligence 2024 report is packed with expert insights that will help you nail targets and overcome contact center challenges.

Marketer's guide to CRO: Insights from the experts

Get top tips and tricks on conversion rate optimisation, hear insights from the experts, and give your lead gen efforts a shot in the arm.

Travel marketer's playbook 2024

Dazzle and delight holidaymakers and ramp up your bookings in 2024 and beyond with this playbook packed with expert insights.

Cheat sheet: Improve lead quality from paid search

Power up your Pmax performance with this cheat sheet for marketers looking to improve lead quality from paid search.

Cheat sheet: Call outcome tracking

Discover the different technologies that will help you nail attribution and see which activities drive your best results.

Cheat sheet: Drive down the cost of car sales with call intelligence

Discover how to drive down the cost of car sales by making missed sales opportunities and budget waste a thing of the past.

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Cheat sheet: Drive more conversions with call intelligence

Find out how to drive more conversions with call intelligence and fuel your pipeline with this cheat sheet for automotive marketers.

Cheat sheet: Supercharge your sales engine with call intelligence

Learn how to supercharge your sales engine with call intelligence with this cheat sheet and get under the hood of what drives your best deals.

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Cheat sheet: 5 tips for getting started with call tracking

Find out how to get started with call tracking and gain insight-rich data that will help you optimize campaigns to drive real ROI.

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Cheat sheet: 6 ways to measure calls like clicks in Google Analytics

Find out how to measure calls like clicks in Google Analytics and understand why it’s key for driving campaign performance.

Cheat sheet: Call Monitoring for contact centers

Grab the Call Monitoring cheat sheet for contact centers to find out how to continuously improve customer experiences.

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Cheat sheet: Call Monitoring for Marketers

Check out the cheat sheet for everything marketers need to know about how to drive campaign performance with Call Monitoring.

Cheat sheet: Beat the "Reporting Sweats"

Say so long to the “Reporting Sweats” with this cheat sheet that will help you nail your marketing reporting.

Click, Ring, Kerching: Get high-quality leads to call and convert

Find out how to get quality leads to click, call, and convert even if you're working with a smaller budget.

The ultimate guide to call monitoring

Grab your copy of this ultimate guide to call monitoring and find out how you can leverage call data to deliver excellent customer experiences.

Make every penny count: Budget saving guide for marketers

As the cost-of-living crisis bites, marketers need to think carefully about the activities they’re investing in, and most importantly, which channels and keywords are driving real results.

Make every second count: Budget saving guide for contact centres

Consumers are more mindful of their spending and for contact centres, it’s more important than ever to drive cost efficiencies while continuing to provide exceptional customer experiences.

Making your PPC campaigns more profitable in 2023

If you're a PPC marketer, connecting clicks to revenue is easy when your customer’s journey takes place online only – but what happens when your customer’s purchase offline?

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Turning calls into conversions: for contact centers

If you’re a contact center leader, every conversation your agents have matters. Find out how to extract rich customer insights from every type of call and turn those ‘ring, rings’ into ‘kerchings’.

Turning calls into conversions: for marketers

A marketer’s role is to measure, improve and move your customers to purchase. Discover how you can use your calls to unlock insights to help you turn your customers into lifelong, loyal converts.

More Than Keywords: 15 Fast tips for more clickable PPC copy

Expert copywriter Dave Harland shares his tips on how to craft attention-grabbing copy

An introduction to marketing attribution

It's irresponsible for any modern marketer to be spending their budget without a clear attribution picture. Ensure you are not out of the loop with our comprehensive guide.

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From Google Call Conversions to advanced call tracking

When a brand reaches a certain point, a basic solution simply won't do anymore. Discover how to identify when you're ready to upgrade.