Travel solutionsUnlock the journey that led to the holiday

Maximize travel bookings with results-based call tracking insights into your marketing and sales activity.

Calls are one of the most powerful elements of the travel purchase cycle, often being used for high value bookings. Travel companies must make sure they're paying attention to these calls, minimizing low-value ones, and getting the best return out of their contact centers.

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Insights into your marketing and sales activity

Infinity accurately tracks calls and combines the data collected with online, offline and mobile data to give a comprehensive overview of the steps that matter on a customer's purchase journey. The full picture of what's generating travel bookings will show you how to generate more, and how to avoid wasting your budget on marketing that's driving clicks, but not sales.

"Because of Infinity's tracking, we can see granular insight into our campaigns. Our quality of calls has greatly improved and we can finally see what is working for us as a business."

James Boyle
Head of Digital Marketing | Flight Centre Travel Group

  • 46% boost in website conversion rate
  • Phone bookings increased 79% for tailor-made holidays
Conversation Analytics

Find every booking call, instantly

Keyword Spotting in Conversation Analytics automatically finds every call mentioning a destination, type of booking, airline, or other key term. Our spotlight feature also highlights conversation trends that you didn’t know about. Tasks that would take days to do manually can be done momentarily.

  1. Integration

    Integrate call tracking into your booking system and discover the value of each campaign

    See the source of each lead that called you, and determine the true results from your activity. Infinity also provides sales teams with valuable clarification on their cost-per-sale, and a connection to your CRM system applies revenue directly to the precise call responsible.

  2. Segmentation

    Segment website by teams, products or holiday destinations

    Identify which pages and user journeys are most successful for specific holidays. This insight will optimize your budget and the focus of your marketing strategy to get the best results for all branches, locations, and channels.

  3. Global

    A global solution

    Infinity's call tracking system operates in over 75 countries covering The Americas, Europe, the Middle-East, Africa, and Asia Pacific. Both worldwide and local numbers are available to establish your presence as you desire.

  4. PPC tracking

    Tracking PPC campaigns to the keyword level

    See what's leading to bookings, and what isn't. The competitive nature of the travel industry means that keywords are expensive. Infinity makes sure you bid on high-converting, effective, and reliable keywords.

Hub - Visitor Trace page

Monitor affiliate activity

Infinity integrates with 3rd party affiliate systems Affiliate Window and Webgains to show you the value of traffic and conversions provided by your affiliates.

Track through display advertising

As well as creating tracked numbers for fixed number campaigns, Infinity tracks through Google Campaign Manager or Flashtalking, right down to single numbers displayed in ads.

"Infinity provide much more in depth data and reporting than we have seen in the past. With this additional data we are optimizing much more effectively and using call data to produce positive commercial results."

Vicky Gale
Head of Performance Marketing | Scott Dunn

  • Bookings in the US increased by 53%
  • Cost-per-Acquisition lowered by 35%
Hub - Recorded phone call playbar

Ready to answer the call

Infinity's time-based call routing, automatic forwarding, and missed call alerts ensure that you will never miss a holiday booking, even when your customer calls out of hours.

A comprehensive overview of your customer's journey

Infinity tracks online goals that matter to you, such as enquiry forms, live chats, downloads as well as call goals. Moreover, our integrations with Salesforce and Vocalcom will give you an instant view into the context of a call, allowing you to close bookings quicker, and at a higher rate.

Corporate travel

Serving clients with highly customized, time-sensitive requirements often means that the first conversation counts for everything. Infinity ensures you know what activity plants the seeds of these valuable relationships.

Chapman Freeborn Airchartering

"Infinity has been a trusted, reliable partner of our marketing team for years, and gives us a clear view on how our efforts are helping to drive those communications and contributing to the company's rapid growth."

Jack Lockyer
Group Digital Marketing Manager | Chapman Freeborn Airchartering

eBook: Eight Travel Trends

Eight key trends to connect with travellers

Featuring new research: The state of phone calls in travel.

Read the eBook

These brands already fly with Infinity, why not join them?

  1. Tripadvisor
  2. Scott Dunn
  3. Flight Centre
  4. Blue Bay Travel
  5. Saga
  6. Hurtigruten
eBook: Survive and Thrive

How can travel brands thrive in 2021 and beyond?

As the travel industry begins its recovery, we look at how to approach a new landscape in the industry.

Read the eBook

Call us today on 443-892-2600 to discuss the right package for your business or complete the form and we'll call you back.