Want to know why Infinity is the call analytics platform of choice for major utility businesses?


Light up the customer journey with call tracking

Infinity shows you what’s responsible for making people pick up the phone. By automatically monitoring 100% of your calls and matching them to their source, it will help you fuel your growth and power up customer satisfaction.


Electrify your new business pipeline


Reduce marketing waste


Build a team of sales and support superstars


Improve customer experience and engagement


Before the call

Infinity’s call tracking for utility businesses will show you which campaigns and keywords are pulling people into your pipeline. You’ll be able to see which marketing tactics you need to prioritise, and which are burning budget.

Learn more about call tracking


During the call

Conversation Analytics will feed you the intel you need to improve customer engagement and win consumer confidence. You’ll hear the unfiltered truth on your agents’ strengths and weaknesses and be able to share focussed feedback that will help you build a team of sales and support superstars.

Explore Conversation Analytics


After the call

By mapping calls and their sources to the outcomes you care about, you can keep your marketing spend in check. Smart Match pinpoints your most valuable calls in four simple steps, helping you spend less time wrangling data and more time delivering the perfect plan.

Discover Smart Match

I have worked with a number of call tracking systems and I’ve found Infinity to be by far the most informative and comprehensive system available.

Guy Mains
PPC Manager | Opus Energy, Mediaworks

New to the world of call analytics?

If you’re keen to learn how call tracking and Conversation Analytics will help you transform your marketing, service levels, and reputation, check out these quick guides.


Cheat sheet: Bid Smarter

Learn how to level up your paid media performance with call conversion data. Discover how


Cheat sheet: 5 tips for getting started with call tracking

Find out how easy it is to start unlocking the rich insight from your call data. Grab your cheat sheet


The ultimate guide to call monitoring

Discover how automating your call monitoring will save time and improve experiences. Find out more