How does Smart Match turn call tracking data into something you can act on?

Smart Match connects your call tracking data with revenue, revealing which marketing efforts and marketing channels are driving qualified leads and positive call outcomes. It uses AI-powered conversation intelligence to link calls to sales, giving you the actionable insights you need to focus spend where it really pays off.

What makes Smart Match different from other call tracking platforms?

Most call tracking platforms tell you who called. Smart Match shows you exactly which campaign, keyword, or ad generated a sale. It brings marketing attribution software and AI analysis together across multiple channels, giving digital marketers accurate attribution and a clearer link between conversations and revenue.

How does Smart Match help marketing agencies prove ROI?

For marketing agencies, Smart Match ties marketing data and call data to performance in one place. It works seamlessly with Google Ads and other marketing tools, helping teams track calls, build custom reports, and connect digital marketing efforts to conversion rates, phone leads, and pipeline growth.

Can Smart Match bring all your attribution data together to optimize campaigns?

Yes. Smart Match pulls insights from tracking numbers, dynamic number insertion, and outbound calls across multiple channels, combining them with CRM and analytics data. The result: a single, unified view of your customer journey packed with valuable insights to optimise campaigns, boost customer satisfaction, and make smarter, data-driven decisions.

What kind of reporting tools and features come with Smart Match?

Smart Match includes flexible reporting tools that make sense of raw call data. From multi-channel attribution and lead tracking to tracking insights and ad spend visibility, it gives you all the features needed to show how your marketing dollars are performing.

Infinity's Smart Match | Make smarter sales & marketing decisions

Reduced cost

Lower your cost of acquiring a customer and boost the value of your average order

Total visibility

Receive alerts for under-performing activity and optimize both digital and offline campaigns

More control

Take back control of ROI analysis unlock insights without the need for IT support

Fully integrated

Share call revenue data across your tech stack or enhanced reporting and smarter bidding.

Getting started is easy

30 minutes

Our dedicated team of Customer Success Managers and Support Specialists will work closely with you to make sure you get the best possible results from Infinity from day one.

We’re always on-hand to provide solutions tailored to your specific use cases, and we offer ongoing support with regular training sessions to continuously drive value.