News & Views

Revolutionising your contact centres with digital optimisation

25 Jan 2018 in

Revolutionising your contact centres with digital optimisation

The quality of service your contact centre provides to customers is a key differentiator in the conversion, retention, and onboarding of customers. As market expectations evolve, brands will need to keep up and digital teams are expected to play an important part.

How to Use Call Tracking to Evaluate & Improve Close Rates

13 Nov 2017 in

How to Use Call Tracking to Evaluate & Improve Close Rates

Attributing the number of phone calls to marketing channel source and keyword only gets your marketing and sales team so far.

A Day in the Life of... An SVP of Customer Success

8 Nov 2017 in

A Day in the Life of... An SVP of Customer Success

In this series of short blogs, we take a look at the day to day lives of some of our key team members, as well as how Infinity is used in their day-to-day work. Michelle Garnham leads our customer success organisation, having led EMEA wide customer success teams for over twelve years.

Vocalcom and Infinity partner to end call centre guesswork

3 Nov 2017 in

Vocalcom and Infinity partner to end call centre guesswork

In a groundbreaking announcement, Vocalcom has revealed a trailblazing partnership with Infinity to provide the world’s first fully-integrated customer journey view on an enterprise contact centre platform. In short, Vocalcom customers will now have the globe’s most informed call centre staff,...

8 Ways to Build a Long-Term SEO-Friendly Content Strategy

9 Oct 2017 in

8 Ways to Build a Long-Term SEO-Friendly Content Strategy

Content continues to be king in the marketing sphere, with many businesses maximizing their online impact by consolidating their SEO efforts with content marketing.

A Day in the Life Of... A Sales Manager with Infinity

5 Oct 2017 in

A Day in the Life Of... A Sales Manager with Infinity

In this series of short blogs, we look at how Infinity impacts our own day-to-day lives, as well as those of some of our customers. Emily Parker has been working closely with clients throughout the last four years of her career, and is a Senior Sales Development Manager at Infinity.

Balancing Priorities in the Age of Customer Centricity

25 Sep 2017 in

Balancing Priorities in the Age of Customer Centricity

In the age of the customer, your audience is permanently connected to multiple channels, informed, and with sky-high expectations of brands when they contact them to make a purchase or receive support.

A Day In The Life Of… A Digital Marketer With Infinity

11 Sep 2017 in

A Day In The Life Of… A Digital Marketer With Infinity

In this series of short blogs, we look at how Infinity impacts our own day-to-day lives, as well as those of some of our customers. Alex Worth has worked in Digital Marketing on both client and agency side for over 12 years, and is currently Infinity’s Senior Digital Marketing Manager.

3 Ways Call Tracking Improves your Sales Team Performance

7 Sep 2017 in

3 Ways Call Tracking Improves your Sales Team Performance

McKinsey states that customer-experience leaders in B2B and B2C settings have on average higher margins than their competitors, and experience revenue growth of 10 to 15 percent.1

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