24 Mar 2020 | 2 min read
Digital Marketing
What do high-call rates mean to wealth management companies?
In a time of unprecedented uncertainty and sweeping change, it is never more apparent that people will be looking to speak to wealth management businesses on how best to navigate their...
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20 Mar 2020 | 3 min read
Digital Marketing
Three steps to kickstarting a data-led strategy that works
A report by the Boston Consulting Group found that most digitally mature businesses enjoy 20% higher returns at 30% less cost than their less digitally mature competitors.1 These...
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5 Mar 2020 | 4 min read
Digital Marketing
A little more conversation: Six new ways to win with conversation analytics
It’s been just over a year since we launched our Conversation Analytics suite, giving our clients a window into what’s really happening on their calls, at scale, without the need to...
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26 Feb 2020 | 5 min read
Interviews
Evolving the traditional agency model
Kicking off our first 2020 “In Conversation With” interview, we’ve spoken to Jai Amin, Vice President of Paid Search for Jellyfish.
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25 Feb 2020 | 0 min read
Digital Marketing
How can agencies say "We know it all" in 3 simple steps?
Infinity's agency partnership program is your golden bullet to finally saying "I know it all" to your clients.
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23 Feb 2020 | 3 min read
Digital Marketing
3 ways call intelligence closes more sales
The phone is a powerful selling tool in a salesperson’s arsenal. Its ability to help create instant rapport between a seller and a prospect can tilt the sales scales in the right...
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20 Feb 2020 | 2 min read
Digital Marketing
Three missed call benchmarks for online universities: Are you missing out?
For a prospective student, calling up a potential university is a big step. It usually comes after deep chats about life goals, a long period of research, and a lot of personal...
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17 Feb 2020 | 3 min read
Digital Marketing
Salesforce and call tracking for marketers
When companies integrate their call tracking into Salesforce, it adds the final piece to their customer journey. Because, despite Salesforce hosting a wealth of digital customer data...
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13 Feb 2020 | 4 min read
PPC
The needle movers: Three steps for PPC to drive bottom line impact with Infinity
Do you really know what happens when someone clicks your PPC ad? Sure, they visit your site, but then what? Did they buy, leave, convert, or come back later? A lot of this can be...
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