This episode of Infinity's Insurance Marketing Podcast features Honor Clement-Hayes, who was featured in The Drum's 50 Under 30 Women in Digital and was the winner of the Young Marketer of the Year at the Insurance Marketing & PR Awards. She is now the Brand Manager at Ticker, a next-generation telematics insurance provider.
In this episode, we speak to Honor about:
What a brand truly is and what it definitely isn't (despite many thinking it is)
The risks facing insurers heading into second lockdown, and how to overcome them
Brand considerations for insurers in an evolved post-Corona landscape
Full disclosure, we refer to this as Episode 10, as we were planning on releasing this later in the series. But when conversation turned to this week's lockdown, we felt it timely to release it today!
Every call to an insurance company is hugely important. If you'd like to understand what messaging and activity is connecting with your customers, and getting them to buy premiums, you need to be able to connect their digital journey to their phone call. If you'd like to find out how call tracking helps you achieve this, see how Infinity works with the insurance industry to close that gap here.
Enterprise Sales Manager When he's not flying high in the sales team, Matthew flies his wife and daughter around the UK with his pilots licence. When he's feeling more grounded, you can catch him on the golf course.