Articles by Matthew Avery
14 Dec 2020 in Interviews
[Podcast] Making MarTech work harder for insurance marketers
Our latest Insurance Marketing Podcast episode speaks to Andrew Addison, CEO and founder of Purple Square. As many organisations invest in MarTech it's crucial that they make the most of their tech stack, which is something Purple Square specialise in all over the world, including plenty of...
3 Dec 2020 in Interviews
[Podcast] Connecting insurance marketing to the things your customers care about
Our Insurance Marketing Podcast shines a spotlight on Vicky Pont this week. Vicky is Digital Marketing Manager at the small business, freelancer, and contractor insurance broker, PolicyBee.
17 Nov 2020 in Interviews
[Podcast] Uncovering growth opportunities for insurers through Covid
This episode of Infinity's Insurance Marketing Podcast features Matt Tomkin. Matt is now the Founder and Director of Tao Digital Marketing, an agency that has been helping insurance brands identify chances for growth during the challenges of 2020.
5 Nov 2020 in Interviews
[Podcast] Building a brand your customers can rely on in insurance
This episode of Infinity's Insurance Marketing Podcast features Honor Clement-Hayes, who was featured in The Drum's 50 Under 30 Women in Digital and was the winner of the Young Marketer of the Year at the Insurance Marketing & PR Awards. She is now the Brand Manager at Ticker, a next-generation...
30 Oct 2020 in Interviews
[Podcast] How affiliates are helping insurance marketers in 2020
Our latest episode of the Insurance Marketing Podcast sees Alex Parmer-Yee, Client Partner at Awin, the global affiliate network. Awin is trusted across many industries, with Alex specialising in the financial sector and using his years of experience to help many of their clients navigate the...
3 Jun 2020 in Interviews
[Podcast] The secret optimization ingredient for insurance marketers post-COVID
I tried to interview two guests in two minutes. I didn't quite achieve it, but it was pretty close.
4 Feb 2020 in Marketing
How to retain your customers when their renewal approaches
When you started your career, did you think you’d rely so much on meerkats and moustaches?