Articles by Matthew Avery
14 Dec 2020 in Interviews
[Podcast] Making MarTech work harder for insurance marketers
Our latest Insurance Marketing Podcast episode speaks to Andrew Addison, CEO and founder of Purple Square. As many organisations invest in MarTech it's crucial that they make the most of their tech stack, which is something Purple Square specialise in all over the world, including plenty of...
3 Dec 2020 in Interviews
[Podcast] Connecting insurance marketing to the things your customers care about
Our Insurance Marketing Podcast shines a spotlight on Vicky Pont this week. Vicky is Digital Marketing Manager at the small business, freelancer, and contractor insurance broker, PolicyBee.
5 Nov 2020 in Interviews
[Podcast] Building a brand your customers can rely on in insurance
This episode of Infinity's Insurance Marketing Podcast features Honor Clement-Hayes, who was featured in The Drum's 50 Under 30 Women in Digital and was the winner of the Young Marketer of the Year at the Insurance Marketing & PR Awards. She is now the Brand Manager at Ticker, a next-generation...
22 Jun 2020 in Interviews
[Podcast] Where are the green shoots for insurance marketers?
Our latest episode of the Insurance Marketing Podcast sees Keith Mowbray, Head of Digital Marketing at Towergate Insurance, report to us from the frontline. Towergate Insurance provides a wide range of insurance products, giving Keith a perfect view on where the consumer is looking for insurance in...
10 Jun 2020 in Interviews
Three ways insurance marketers need to build trust
In this episode of our insurance marketing podcast, we speak to Greg Phitidis, Brand Director at Free Partners, to discuss one of the most crucial pillars of any insurance brand, trust.
12 May 2020 in Interviews
[Podcast] Return of the insurance marketer, featuring Beyond Clicks
Infinity's Insurance Marketing Podcast returns for episode 2, giving you immediate, actionable advice to help you solve some of the biggest marketing challenges facing insurance brokers today.
4 Feb 2020 in Marketing
How to retain your customers when their renewal approaches
When you started your career, did you think you’d rely so much on meerkats and moustaches?