News & views: Marketing

Reactivity in equity release: Why marketing’s time to act is now

14 Apr 2020 | 3 min read

Marketing

Reactivity in equity release: Why marketing’s time to act is now

Due to the ongoing Coronavirus pandemic, a lot of people’s short term financial plans have changed, with some also factoring COVID-19 into their longer term thoughts. Equity release is...

[INFOGRAPHIC] 5 ways call tracking helps bring residents to care homes

31 Mar 2020 | 1 min read

Marketing

[INFOGRAPHIC] 5 ways call tracking helps bring residents to care homes

The first phone call between a care home provider and someone looking for care is a crucial one. It's your opportunity to cement trust in the caller's mind, give them guidance on what...

Press play: Digital video’s long-term brand building role

13 Mar 2020 | 6 min read

Marketing

Press play: Digital video’s long-term brand building role

According to Cisco, 82% of all web traffic will be video by 2022, and very few marketing teams don’t have it somewhere in their tactical plan.1 But why should you use it?

How to retain your customers when their renewal approaches

4 Feb 2020 | 4 min read

Marketing

How to retain your customers when their renewal approaches

When you started your career, did you think you’d rely so much on meerkats and moustaches?

The phone call reigns supreme, these 10 stats prove it

4 Dec 2019 | 3 min read

Marketing

The phone call reigns supreme, these 10 stats prove it

Call us biased, but we can’t help but revel in the enormous power that phone calls unleash upon businesses.

How to avoid Black Friday FOMO

11 Nov 2019 | 3 min read

Marketing

How to avoid Black Friday FOMO

In 2018, in the U.S alone, Black Friday brought sales of $3.7 billion. This beat expert forecasts by nearly 70%. Of the 165m shoppers, 89m shopped both online and offline. This group...

Travel in 2020: How can brands stand out?

30 Oct 2019 | 6 min read

Marketing

Travel in 2020: How can brands stand out?

2019 has been a turbulent year in travel, with highs, lows, opportunities, and complexities. But we’re not here to unpack everything that happened with Brexit, Thomas Cook, and other...

How does call tracking enhance your customer’s experience?

1 Oct 2019 | 4 min read

Marketing

How does call tracking enhance your customer’s experience?

In 2019, customers have a plethora of choice on any market. So, the question is, what’s making certain brands be heard above the noise?

11 lessons for automotive dealers from 100 1-star reviews

17 Sep 2019 | 8 min read

Marketing

11 lessons for automotive dealers from 100 1-star reviews

You can’t win them all.

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