News & Views : News

Understand how to unlock your call data and measure your marketing spend

6 Apr 2016 in

Understand how to unlock your call data and measure your marketing spend

How are you measuring your B2B marketing effectiveness?

Infinity launch the new Knowledge Base

15 Mar 2016 in

Infinity launch the new Knowledge Base

At Infinity we are always working on improving and developing new functions and features in our Portal but it doesn’t stop there. We want to ensure our users have all the support they need at their fingers tips, that is why we have recently re-designed the support site and are proud to launch the...

SEO Data is Dead

30 Sep 2013 in

SEO Data is Dead

As of now this means that SEO keyword data is no longer available to any analytics packages, including Google Analytics and unfortunately Infinity.

Managing Against CPA or ROAS?

15 Apr 2013 in

Managing Against CPA or ROAS?

Do all my products/services have the same £ value? If not, then a ROAS model is the only way to effectively manage your campaign. For example, if your product range runs from £1 - £100 there is no blended CPA that will maximise the opportunity for both £1 products and £100 products. Even basing a...

Infinity Sponsors The Travel Technology Europe Show

21 Jan 2012 in

Infinity Sponsors The Travel Technology Europe Show

We will also be attending the show on both days, so why don’t you come along to stand C7 and say hi - you won’t be able to miss our shiny neon pink stand! We’ll be on hand to answer any questions you may have about our advanced call tracking and how we can track your customer’s journey from online,...

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