News & Views : News

Vocalcom and Infinity partner to end call centre guesswork

3 Nov 2017 in

Vocalcom and Infinity partner to end call centre guesswork

In a groundbreaking announcement, Vocalcom has revealed a trailblazing partnership with Infinity to provide the world’s first fully-integrated customer journey view on an enterprise contact centre platform. In short, Vocalcom customers will now have the globe’s most informed call centre staff,...

A Day in the Life Of... A Sales Manager with Infinity

5 Oct 2017 in

A Day in the Life Of... A Sales Manager with Infinity

In this series of short blogs, we look at how Infinity impacts our own day-to-day lives, as well as those of some of our customers. Emily Parker has been working closely with clients throughout the last four years of her career, and is a Senior Sales Development Manager at Infinity.

Balancing Priorities in the Age of Customer Centricity

25 Sep 2017 in

Balancing Priorities in the Age of Customer Centricity

In the age of the customer, your audience is permanently connected to multiple channels, informed, and with sky-high expectations of brands when they contact them to make a purchase or receive support.

Google Attribution – does it solve the attribution problem?

5 Jun 2017 in

Google Attribution – does it solve the attribution problem?

When Google announced their intention to ‘solve the attribution problem’ for advertisers by moving away from the last-click attribution model last week at Google Marketing Next, the volume of chatter around the buzzword of attribution multiplied.

Streamline sales training and quality assurance with Infinity Eavesdrop

16 Feb 2017 in

Streamline sales training and quality assurance with Infinity Eavesdrop

Our developers are constantly working on new ways to make the Infinity PBX offering the best all-round call centre solution for your business. What’s more, we use our tool internally which means we perfectly understand the needs and demands that our customers have for our product.

Understand how to unlock your call data and measure your marketing spend

6 Apr 2016 in

Understand how to unlock your call data and measure your marketing spend

How are you measuring your B2B marketing effectiveness?

Infinity launch the new Knowledge Base

15 Mar 2016 in

Infinity launch the new Knowledge Base

At Infinity we are always working on improving and developing new functions and features in our Portal but it doesn’t stop there. We want to ensure our users have all the support they need at their fingers tips, that is why we have recently re-designed the support site and are proud to launch the...

SEO Data is Dead

30 Sep 2013 in

SEO Data is Dead

As of now this means that SEO keyword data is no longer available to any analytics packages, including Google Analytics and unfortunately Infinity.

Managing Against CPA or ROAS?

15 Apr 2013 in

Managing Against CPA or ROAS?

Do all my products/services have the same £ value? If not, then a ROAS model is the only way to effectively manage your campaign. For example, if your product range runs from £1 - £100 there is no blended CPA that will maximise the opportunity for both £1 products and £100 products. Even basing a...

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