29 May 2024 | 2 min read
Interviews
Consumer Duty: One year on in compliance
In this must-listen Insights & Impact podcast episode, we dig into the impact of Consumer Duty on compliance leaders. With the one-year anniversary of the last Consumer Duty deadline...
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22 May 2024 | 4 min read
News
Infinity Keyword Packs: Answering your biggest questions faster
Businesses investing in Infinity to learn more about what’s happening on their customer journey, and how to improve it, receive a huge time-to-value boost from our latest offering.
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15 May 2024 | 6 min read
Digital Marketing
The importance of call centre agent coaching
A wise person once said – “you learn something new every day”. When it comes to creating a more efficient call centre and five-star agents, this couldn’t be truer. With consumer...
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8 May 2024 | 10 min read
Marketing
Everything you need to know about call tracking
The digital revolution has brought lots of benefits for businesses and consumers alike. At the same time, it’s also added a level of complexity to the customer journey. Customers...
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2 May 2024 | 4 min read
Marketing
Supercharge your call centre efficiencies with ‘always-on call monitoring’ technology
Do you want a clearer picture of how your digital marketing is performing? Do you want to grow your contact centre whilst driving revenue and saving costs?
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24 Apr 2024 | 3 min read
Interviews Marketing
Consumer Duty: The impact on FSI marketers
In this episode of Insights & Impact podcast, we’re delving into the effect Consumer Duty has had on marketers in the financial services and insurance sectors. We were joined by FSI...
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19 Apr 2024 | 5 min read
Digital Marketing
Taking smart steps: What Google Consent Mode v2 means for call tracking
All businesses working with SaaS providers need to hold the technology they use to the highest standards because regulations, guidelines, and best practices are always evolving. This...
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17 Apr 2024 | 4 min read
News
Taking data strategies to new heights: Infinity partners with Accord Marketing
Any savvy marketer knows how important it is to have a solid data strategy. At Infinity, we know that too, and we’re always looking to partner with like-minded agencies who also get...
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10 Apr 2024 | 4 min read
Digital Marketing
The PPC feedback loop: a vital tool for your marketing strategy
Most marketers will already be using PPC feedback loops to some extent. An effective PPC feedback loop is a sure way to get visibility on the elements of your campaigns that are either...
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