17 Sep 2019 | 8 min read
Marketing
11 lessons for automotive dealers from 100 1-star reviews
You can’t win them all.
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30 Aug 2019 | 4 min read
Marketing
The unquestionable value call tracking brings to agencies
Brands no longer expect their agencies to perform marketing campaigns alone. They expect a service that offers access to a comprehensive tech stack to bring additional strategic...
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30 Jul 2019 | 7 min read
Marketing
7 lessons for future CMOs to learn before breakfast
How do you like your eggs in the morning? We like ours with a report.
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7 Jul 2019 | 5 min read
Marketing
How data-driven tech is the future of marketing
Go to any marketing event, and you’ll not struggle to find someone standing in front of a podium evangelising to their flock about the gospel of data, and the endless success it will...
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17 Jun 2019 | 5 min read
Marketing
The science behind the o2o retail strategy
In the beginning came offline. Then man created an online sphere. All was well between the two. Separation reigned supreme. However, are the lines between both starting to bleed into...
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4 Apr 2019 | 3 min read
Marketing
Is your data-driven strategy outdated
The definition of insanity is “doing the same thing over and over and expecting different results.” Not that we’re insinuating marketers who haven’t reviewed their data strategy in a...
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1 Apr 2019 | 4 min read
Marketing
What Metrics Matter In B2B Marketing | Infinity Tracking
At Infinity, we keep data close to the heart of everything we do. This focus enables conversations across the business to make sense; we’re speaking the same language and driving...
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