News & Views : Digital Marketing

Three steps to kickstarting a data-led strategy that works

20 Mar 2020 in

Three steps to kickstarting a data-led strategy that works

A report by the Boston Consulting Group found that most digitally mature businesses enjoy 20% higher returns at 30% less cost than their less digitally mature competitors.1 These businesses deliver relevant content to consumers at multiple moments across the purchase journey. Those who employ...

Unexpected events: Why you need your tech stack now more than ever

12 Mar 2020 in

Unexpected events: Why you need your tech stack now more than ever

“Have you seen the news?” Your phone buzzes. “Will this affect what happens at work?”

A little more conversation: Six new ways to win with conversation analytics

5 Mar 2020 in

A little more conversation: Six new ways to win with conversation analytics

It’s been just over a year since we launched our Conversation Analytics suite, giving our clients a window into what’s really happening on their calls, at scale, without the need to manually listen to thousands of them.

How can agencies say

25 Feb 2020 in

How can agencies say "We know it all" in 3 simple steps?

Infinity's agency partnership program is your golden bullet to finally saying "I know it all" to your clients.

3 ways call intelligence closes more sales

23 Feb 2020 in

3 ways call intelligence closes more sales

The phone is a powerful selling tool in a salesperson’s arsenal. Its ability to help create instant rapport between a seller and a prospect can tilt the sales scales in the right direction. Far more than a faceless website checkout page.

Three missed call benchmarks for online universities: Are you missing out?

20 Feb 2020 in

Three missed call benchmarks for online universities: Are you missing out?

For a prospective student, calling up a potential university is a big step. It usually comes after deep chats about life goals, a long period of research, and a lot of personal reflection. Maybe they want to apply, maybe they have questions, maybe they want reassurance. Whatever the reason, when...

Salesforce and call tracking for marketers

17 Feb 2020 in

Salesforce and call tracking for marketers

When companies integrate their call tracking into Salesforce, it adds the final piece to their customer journey. Because, despite Salesforce hosting a wealth of digital customer data and insight, it misses the last piece of the puzzle.

Four fast tactics to get ahead in 2020

7 Jan 2020 in

Four fast tactics to get ahead in 2020

As we venture into a new decade, a wave of unbridled potential awaits us all.

[Infographic] What do SMBs need to know about phone calls

20 Dec 2019 in

[Infographic] What do SMBs need to know about phone calls

At Infinity, we’re data-driven. So we’ve obsessionally analysed our own data to discover valuable insights that small businesses, who sell via the phone, absolutely need to know in order to succeed.

Call intelligence can be transformational to your business. Contact us today.

+44 33 3060 0118

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