News & views: Digital Marketing
- Categories:
- All
- Call tracking
- Digital Marketing
- Interviews
- Marketing
- News
- PPC

17 Oct 2023 | 5 min read
Digital Marketing
Travel marketers: Ready to boost bookings in 2024?
Looking to boost your travel marketing game in 2024? You're in the right place. We've gathered insights from a panel of seasoned travel marketing experts, each with an impressive track...
Read more

5 Sep 2023 | 5 min read
Digital Marketing
What are Call Tracking Metrics and why do you need them?
Any call tracking provider is always going to be enthusiastic about call tracking metrics. After all, the whole point of tracking these metrics is to save money, and who doesn’t like...
Read more

16 Aug 2023 | 5 min read
Digital Marketing
Lead Attribution: Where are your best leads really coming from?
You can never have too much of a good thing, especially when it comes to high-value leads. What if you could leverage data and insights collected from acquiring your best customers to...
Read more

9 Aug 2023 | 4 min read
Digital Marketing
How to use call tracking to optimise affiliate marketing campaigns
Say you’re a company looking to invest in performance marketing, you’re looking at different options, and come across the possibility of affiliate marketing to drive new leads. I mean,...
Read more

24 Jul 2023 | 7 min read
Digital Marketing
The Ultimate Guide To Call Monitoring: Tips, Tricks & FAQs
What if we told you that every single call that comes into your business, whether it’s a customer service enquiry or a sales lead, contains a goldmine of data that could take your...
Read more

10 May 2023 | 5 min read
Digital Marketing
The importance of integrating call tracking with your CRM
In an increasingly competitive consumer age, your customers want you to go the extra mile. According to our research, 84% of customers would be less likely to return to a brand after a...
Read more

3 May 2023 | 4 min read
Digital Marketing
How to improve call compliance ahead of the new consumer duty
If you work in the FSI, no doubt you’ve heard plenty about the new Consumer Duty rules due to come into effect at the end of July. The time has come to start preparing, but what does...
Read more

19 Apr 2023 | 4 min read
Digital Marketing
The benefits of omnichannel customer service for contact centres
Customers expect everything, everywhere, all at once. Omnichannel customer service is quickly becoming the norm for consumers and according to research, while they may only represent...
Read more