15 Oct 2024 in Marketing
The best call tracking software for marketers
If you’re looking for the best call tracking software for marketers, you’re likely overwhelmed with all the different options. There are over 14,000 MarTech solutions on offer, which sometimes means choosing the best tool feels like pushing water uphill. So, to make a fully informed decision on the
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3 Sep 2024 in News
Top benefits of using speech analytics for contact centres
Every single time your customers pick up the phone, you’re presented with an opportunity to unearth a goldmine of data. Speech analytics enables you to unlock it quickly and easily which will massively benefit your contact centre.
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23 Jul 2024 in Interviews
How to bolster bookings in travel with AI
This Insights & Impact podcast is all about bolstering bookings in the travel sector. From acquisition right through to getting travellers sipping cocktails poolside, AI presents travel brands with lots of opportunities.
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2 Jul 2024 in News
Build a five-star customer service coaching framework to transform your contact centre
It’s undeniable – the battle for consumer attention rages on across industries. And yet, so many businesses will fall at this first hurdle. So, you ask, where is it all going wrong?
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29 May 2024 in Interviews
Consumer Duty: One year on in compliance
In this must-listen Insights & Impact podcast episode, we dig into the impact of Consumer Duty on compliance leaders. With the one-year anniversary of the last Consumer Duty deadline approaching, and another deadline looming, we dive into what best practice looks like, the specific challenges...
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15 May 2024 in Digital Marketing
The importance of call centre agent coaching
A wise person once said – “you learn something new every day”. When it comes to creating a more efficient call centre and five-star agents, this couldn’t be truer. With consumer expectations on the rise and increased competition, the race is on to provide best-in-class call centre agent coaching...
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24 Apr 2024 in Interviews,Marketing
Consumer Duty: The impact on FSI marketers
In this episode of Insights & Impact podcast, we’re delving into the effect Consumer Duty has had on marketers in the financial services and insurance sectors. We were joined by FSI and insurance specialists to get their take on how these regulatory requirements are changing the marketing...
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17 Apr 2024 in News
Taking data strategies to new heights: Infinity partners with Accord Marketing
Any savvy marketer knows how important it is to have a solid data strategy. At Infinity, we know that too, and we’re always looking to partner with like-minded agencies who also get that. And that’s why we’re super excited to be partnering with Accord Marketing to deliver better-quality data...
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10 Apr 2024 in Marketing
Optimising your marketing budget: Key factors to consider
Given the current climate, it’s no surprise marketing budgets are under close scrutiny and optimising your marketing budget is likely going to be a key area of focus. Every penny you spend must contribute to revenue growth, so you’ll need to carefully consider the marketing activities you invest in.
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