8 Jun 2023 in Interviews
May Hubdate: Your Hub just got better, here’s how…
You’re never far away from getting more out of Infinity, and we’re always looking for new ways to make your data work harder for you.
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14 Mar 2023 in News
A match made in heaven: How call data and GA4 will supercharge your understanding of customer journeys
Salt and pepper. Peanut butter and jelly. Infinity and GA4. Some things in life just go together perfectly. In the digital age, customer journeys are increasingly complex, and they happen across many platforms, both online and offline. And with the advent of a cookie-less world, it’s getting...
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20 Feb 2023 in News
What’s new? Time for a Hubdate
Our ongoing mission is to help Infinity clients understand their customers, make smarter use of their budgets, and enjoy a smooth experience while doing so.
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6 Sep 2022 in Digital Marketing
How to Track Phone Calls in Google Analytics
If your business relies on converting customers over the phone, it’s vital that you’re able to accurately log calls and conversions, as well as keeping an eye on where your leads are coming from. This becomes even more crucial if you’re running marketing campaigns online, in the hope of triggering...
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5 Aug 2022 in Marketing
Introducing Outbound: Unlock the other half of the customer journey
Are your sales team missing out on opportunities because they don’t have visibility of the customer’s story so far?
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1 Aug 2022 in Marketing
Introducing Agent ID: Taking control of your agents’ success
Who wouldn't love a team of top performers?
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19 Jul 2022 in Marketing
Infinity launches new GA4 integration beta programme: preparing you for the future today
Most of us spend huge parts of our lives planning the future. We’d be in a bit of a pickle if we didn’t, right? Like, if you didn’t make plans for your holiday abroad, for example, you’d be in a tight spot when it comes to the day of your flight and you realise your passport is out of date, you...
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30 Jun 2022 in Marketing
Effective tools to enhance your sales outreach strategy
Some companies believe the more prospects they have, the better. However, pursuing incorrect types of prospects can waste valuable time, money, and resource that some of us just don’t have. That's why having a well-thought-out outreach strategy is vital to both your sales team's immediate and...
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3 Jun 2022 in News
Infinity Goes Beyond: Introducing Agent ID and Outbound visibility
Take this scenario: you’re a contact centre leader. You’ve got a large team of call agents. Say hi to Bob. He’s a sharp man, always coming off his calls punching the air. You chalk up yet another sale. (He probably needs a promotion soon). Then there’s Stu, just as sharp as Bob, but he’s struggling...
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