Articles by Andy Vale

5 Mar 2020 | 4 min read
Digital Marketing
A little more conversation: Six new ways to win with conversation analytics
It’s been just over a year since we launched our Conversation Analytics suite, giving our clients a window into what’s really happening on their calls, at scale, without the need to...
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13 Feb 2020 | 4 min read
PPC
The needle movers: Three steps for PPC to drive bottom line impact with Infinity
Do you really know what happens when someone clicks your PPC ad? Sure, they visit your site, but then what? Did they buy, leave, convert, or come back later? A lot of this can be...
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15 Dec 2019 | 8 min read
Digital Marketing
How Mobile Banking is Redefining The Customer Relationship
This blog is a guest post by our partners at RingCentral.
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30 Oct 2019 | 6 min read
Marketing
Travel in 2020: How can brands stand out?
2019 has been a turbulent year in travel, with highs, lows, opportunities, and complexities. But we’re not here to unpack everything that happened with Brexit, Thomas Cook, and other...
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![[Infographic] Five steps to building a profitable PPC feedback loop](https://media.infinity.co/hs-fs/hubfs/Imported_Blog_Media/infinity-inforgraphic-ppc-feedback-thumbnail-4.png?width=302&height=169&name=infinity-inforgraphic-ppc-feedback-thumbnail-4.png)
15 Oct 2019 | 3 min read
PPC
[Infographic] Five steps to building a profitable PPC feedback loop
Has your data been working hard enough for you lately? If you receive calls to make bookings, enquiries, or sales over the phone then it's time to implement a highly efficient feedback...
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17 Sep 2019 | 8 min read
Marketing
11 lessons for automotive dealers from 100 1-star reviews
You can’t win them all.
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30 Aug 2019 | 4 min read
Marketing
The unquestionable value call tracking brings to agencies
Brands no longer expect their agencies to perform marketing campaigns alone. They expect a service that offers access to a comprehensive tech stack to bring additional strategic...
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