4 Dec 2019 in Marketing
The phone call reigns supreme, these 10 stats prove it
Call us biased, but we can’t help but revel in the enormous power that phone calls unleash upon businesses.
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11 Nov 2019 in Marketing
How to avoid Black Friday FOMO
In 2018, in the U.S alone, Black Friday brought sales of $3.7 billion. This beat expert forecasts by nearly 70%. Of the 165m shoppers, 89m shopped both online and offline. This group alone spent $93 more than a single-channel shopper1.
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30 Oct 2019 in Marketing
Travel in 2020: How can brands stand out?
2019 has been a turbulent year in travel, with highs, lows, opportunities, and complexities. But we’re not here to unpack everything that happened with Brexit, Thomas Cook, and other major events that have caused fluctuations throughout the market. We’re looking ahead.
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1 Oct 2019 in Marketing
How does call tracking enhance your customer’s experience?
In 2019, customers have a plethora of choice on any market. So, the question is, what’s making certain brands be heard above the noise?
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17 Sep 2019 in Marketing
11 lessons for automotive dealers from 100 1-star reviews
You can’t win them all.
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30 Aug 2019 in Marketing
The unquestionable value call tracking brings to agencies
Brands no longer expect their agencies to perform marketing campaigns alone. They expect a service that offers access to a comprehensive tech stack to bring additional strategic information and revenue to their business.
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30 Jul 2019 in Marketing
7 lessons for future CMOs to learn before breakfast
How do you like your eggs in the morning? We like ours with a report.
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7 Jul 2019 in Marketing
How data-driven tech is the future of marketing
Go to any marketing event, and you’ll not struggle to find someone standing in front of a podium evangelising to their flock about the gospel of data, and the endless success it will bring. There are few who don’t believe data brings opportunities for marketers, but once all of those ones and...
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17 Jun 2019 in Marketing
The science behind the o2o retail strategy
In the beginning came offline. Then man created an online sphere. All was well between the two. Separation reigned supreme. However, are the lines between both starting to bleed into one another? With the introduction of AR at home, cashier less stores, and such, it's no wonder that retailers...
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