News & Views
25 Feb 2020 in Digital Marketing
How can agencies say "We know it all" in 3 simple steps?
Infinity's agency partnership program is your golden bullet to finally saying "I know it all" to your clients.
23 Feb 2020 in Digital Marketing
3 ways call intelligence closes more sales
The phone is a powerful selling tool in a salesperson’s arsenal. Its ability to help create instant rapport between a seller and a prospect can tilt the sales scales in the right direction. Far more than a faceless website checkout page.
20 Feb 2020 in Digital Marketing
Three missed call benchmarks for online universities: Are you missing out?
For a prospective student, calling up a potential university is a big step. It usually comes after deep chats about life goals, a long period of research, and a lot of personal reflection. Maybe they want to apply, maybe they have questions, maybe they want reassurance. Whatever the reason, when...
17 Feb 2020 in Digital Marketing
Salesforce and call tracking for marketers
When companies integrate their call tracking into Salesforce, it adds the final piece to their customer journey. Because, despite Salesforce hosting a wealth of digital customer data and insight, it misses the last piece of the puzzle.
13 Feb 2020 in PPC
The needle movers: Three steps for PPC to drive bottom line impact with Infinity
Do you really know what happens when someone clicks your PPC ad? Sure, they visit your site, but then what? Did they buy, leave, convert, or come back later? A lot of this can be tracked, but what happens when someone has explored your site and picks up the phone to make an enquiry, confirm a...
4 Feb 2020 in Marketing
How to retain your customers when their renewal approaches
When you started your career, did you think you’d rely so much on meerkats and moustaches?
7 Jan 2020 in Digital Marketing
Four fast tactics to get ahead in 2020
As we venture into a new decade, a wave of unbridled potential awaits us all.
23 Dec 2019 in Interviews
Interview: What has Santa got to say about call tracking?
Honoured, deeply privileged, and ecstatic were our first responses when we bagged the Holy Grail of interviewees.
20 Dec 2019 in Digital Marketing
[Infographic] What do SMBs need to know about phone calls
At Infinity, we’re data-driven. So we’ve obsessionally analysed our own data to discover valuable insights that small businesses, who sell via the phone, absolutely need to know in order to succeed.