News & Views

Local Business Listings: Improving yours in 2020

14 Jul 2020 in

Local Business Listings: Improving yours in 2020

How often is it that a relatively simple, often one-time effort, could significantly enhance your SEO campaign’s effectiveness? Even more so in the time of a pandemic. A local business listing may not be the biggest mountain to climb in your digital strategy, but its reward-to-effort ratio makes it...

Agency Director joins Infinity: The first 90 days...

23 Jun 2020 in

Agency Director joins Infinity: The first 90 days...

What happens when you join a new company and immediately have to lead a team from lockdown? Matthew Whiteway gives some thoughts and lessons from his first 90 days at Infinity...

Pulse check: Which industries are people calling again?

15 Jun 2020 in

Pulse check: Which industries are people calling again?

Infinity tracks millions of phone calls every month, and last week saw our highest volume of calls on record, beating our previous record by 9.5%. This is great news for us as a trusted call tracking provider, but we don’t exist in a bubble.

[Podcast] The secret optimization ingredient for insurance marketers post-COVID

3 Jun 2020 in

[Podcast] The secret optimization ingredient for insurance marketers post-COVID

I tried to interview two guests in two minutes. I didn't quite achieve it, but it was pretty close.

Infinity announces new CEO: Warren Newbert

1 Jun 2020 in

Infinity announces new CEO: Warren Newbert

As the founder of Infinity, and its CEO for ten years, it’s an honour to announce that Warren Newbert has agreed to step up and take the role of Infinity CEO going forward.

How and why call tracking is needed for waste management companies

19 May 2020 in

How and why call tracking is needed for waste management companies

If you specialise in removing garden waste, household goods, rubble, building materials, broken fences, or other forms of large waste, and get enquiries over the phone, you need to know what’s delivering those calls. This is where call tracking comes in, connecting your marketing efforts with the...

Transforming travel: The positive changes driven by COVID-19

15 May 2020 in

Transforming travel: The positive changes driven by COVID-19

As things stand, many countries appear to be over the peak of the Covid-19 crisis. Airlines, tour operators, cruise liners, hotels, and travel agents are starting to look ahead at how travel might change and affect our future holidays.

Four fast tips for thumb-stopping, creative social media posts

24 Apr 2020 in

Four fast tips for thumb-stopping, creative social media posts

“People thumb through an average of 300 feet of content every day in their feed (the height of the Statue of Liberty). They are making split-second decisions on whether they like your content or whether they’re going to ignore it.”

The evolving face of wealth management: Tomorrow’s money, today’s challenges

20 Apr 2020 in

The evolving face of wealth management: Tomorrow’s money, today’s challenges

The recent outbreak of COVID-19 has had many people looking at the things that matter to them, and wondering how they can protect them. This has led many to seek advice from specialists on a range of topics for the first time, including wealth management. Whether it’s the first or hundredth time of...

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