11 Apr 2022
in Digital Marketing
How To Use Marketing Attribution Software to Enhance your Multi-touch Attribution Reporting
In an increasingly competitive world, the only way marketers can stay ahead of the game is to eliminate guesswork and ensure that every touchpoint is working hard to drive in those vital leads. Introducing multi-touch attribution…
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31 Mar 2022
in Digital Marketing
9 Reasons Why Your Company Needs Accurate Revenue Attribution
You’re carefully plotting your campaigns, you’re measuring all of your digital data, but if you’re not measuring and optimising your offline data, your attribution will be skewed, and you won’t know which campaigns are driving conversions. Discover what you need in your toolkit to accurately track revenue attribution.
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23 Mar 2022
in Digital Marketing
ROAS for eCommerce: How Retailers Can Track Campaigns for Improved Profit
ROAS is more important than ever for retailers. Discover how accurately tracking campaigns can help recoup lost revenue and generate profit for every penny spent.
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21 Mar 2022
in Digital Marketing
How to Optimise ROAS Using Google AdWords in 2022
Want to know how to maximise your conversion values? In this blog, we tell you how to optimise ROAS and create high-performing campaigns.
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16 Mar 2022
in News
Pulse Check: Roaring start to the year for automotive call volumes
Calls to the automotive industry are off to a strong start this year, making it a valuable time for dealerships to move car sales into the fast lane. Is your dealership prepared for this rise in calls?
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14 Mar 2022
in Digital Marketing
The Ultimate Guide To Call Monitoring: Tips, Tricks & FAQs
Need to perfect your call centre scripts to deliver best-in-class customer experiences? Find out how call monitoring can be a real game-changer for optimising call centre performance.
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9 Mar 2022
in Marketing
How Call Monitoring Reports Can Improve Sales
Call centres are being recognised as the heroes of business, critical for data collection and analysis, but how can monitoring your calls boost your bottom line?
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7 Mar 2022
in Digital Marketing
Why measuring phone calls should be integral to your marketing strategy
Marketers are increasingly investing in tools to measure their customers’ online journey, but all too often they’re being blindsided by incomplete and inaccurate data. Find out how you can gain full visibility.
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3 Mar 2022
in Digital Marketing
Facebook’s Conversion API – what marketers need to know
Facebook’s Conversions API gateway is driving great conversions, but without visibility on your call data, you could still be under reporting on success metrics. Find out how Infinity’s partnership with Meta can take your conversion data to another level.
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