14 Jun 2022 in Digital Marketing
The Best Call Centre Software Features That You Should Look For To Elevate Your Revenue
Call centre software is the secret weapon in your sales and operations arsenal. The right software solution is perfectly placed to enhance your agent training, convert customers faster and ultimately, elevate your revenue. Sound like a dream? Fortunately for you, dreams really can come true.
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3 Jun 2022 in Marketing
4 Metrics That Are Guaranteed to Optimise Call Centre Performance
Imagine if you could gain focused insights into not just what you’re getting right for customers, but also into those make-or-break moments where your agents go above and beyond to cinch that deal in the nick of time.
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3 Jun 2022 in News
Infinity becomes preferred partner of Automotive Transformation Group
Infinity, the leading call intelligence provider, has announced a new partnership with Automotive Transformation Group, a leading provider of automotive solutions. The alliance will give their extensive customer base of both vehicle manufacturers and retailers the option of using Infinity’s...
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3 Jun 2022 in Digital Marketing
Why Conversation Analytics is a critical piece of call centre software
In an increasingly connected world, customers have a variety of ways to get in touch. Contact forms, email, social media and even WhatsApp - you’d be forgiven for thinking that the humble phone call has fallen out of fashion. You’d be wrong.
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3 Jun 2022 in Digital Marketing
Why agencies need to prove offline campaign value
Researchshows that 91% of UK marketers believe that Martech budgets will increase next year, from their current average of £533,300. And agencies are often at the forefront when it comes to advising their clients on how best to measure success. But are they investing wisely?
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3 Jun 2022 in Digital Marketing
B2B Marketing Attribution: the ultimate guide
Customer journeys are never as simple as going from A to B. When it comes to B2B purchase decisions, it can look more like A to C, then a pit-stop at X, than R. With so many stakeholders invested in purchase decisions such as gatekeepers, end users and the all-important decision maker, how can you...
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3 Jun 2022 in Digital Marketing
Call volumes show year-on-year growth through Q1 2022
At the start of the year, ourcall tracking datashowed a healthy uplift in call volumes across the travel, retail and automotive industries.
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3 Jun 2022 in Digital Marketing
The Ultimate Guide to Attribution Model Types in 2022
Last touch attribution. Single touch attribution. Positional. Time decay. What does it all mean anyway? There are so many attribution model types available to marketers that it can be difficult to understand which one is right for your business.
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3 Jun 2022 in Digital Marketing
How To Use Marketing Attribution Software | Infinity
Change is the only constant in life, and the same can be said of marketing. With tactics, trends and technology constantly evolving, it’s important that marketers understand how they’re acquiring and converting leads to accurately report attribution.
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