Articles by Andy Vale
1 Jan 2026 | 6 min read
PPC Marketing Digital Marketing
Get more value from your marketing data in the New Year
In December, you told everyone, “let’s circle back to this in the new year”, and here we are. Ready to attack the year and start getting more value from your marketing data in 2026....
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8 Dec 2025 | 10+ min read
Marketing
12 days of infinite marketing wisdom
On the twelfth day of Christmas Infinity said to me... well, quite a lot actually. Analysts, marketers, award winners... we’ve spoken to them all, and we’ve made some pretty cool...
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15 Oct 2025 | 6 min read
News
A Safe and secure Hubdate: October 2025
Performance matters at Infinity. But technology also needs a secure, stable platform and safety-conscious people underpinning it. So, before we unleash some of our exciting new...
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25 Jun 2025 | 6 min read
News
Find out what's new in the Infinity Hub: June 2025 Hubdate
We kicked off the year with a bang by launching Smart Outcomes, and we haven’t slowed down since. The Infinity Hub’s heating up just in time for summer, with a host of new upgrades...
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4 Jun 2025 | 7 min read
Marketing
The rise of AI search experiences: What do you need to know?
The research, consideration, and conversion phases of a buyer journey have never been static, and marketers have to react to these evolutions of consumer behavior, especially as we’re...
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2 Oct 2024 | 10+ min read
Digital Marketing
Google Vehicle Ads and Call Tracking: Everything you need to know
The global automotive market is set to reach a whopping $6.6 trillion over the next decade. This means marketers must use all the tools available to get market share and understand...
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18 Sep 2024 | 7 min read
News
Insights in a flash: Meet your new Infinity dashboards
If you’re making the effort to capture quality data, you need to be able to see it and analyze it in an easy way that makes sense. Infinity recently rebuilt the Hub from the ground up...
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