Featured Case Study

How did this historic university boost high quality calls from PPC by 113% and improve call center efficiency?

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Case studies

BPP University DS3 Integration

Infinity integrated BPP's call data with Google DS3, providing a complete view of their customer’s journeys and a clearer picture of their behaviour.

Icelolly

Icelolly are now able to track over 99% of calls, compared with around 60% with their previous call tracking provider.

Protection 1:  GA & AdWords Integration

Protection 1 took advantage of Infinity’s ability to seamlessly integrate with Google Analytics and AdWords and add further value to the analytical data.

Holiday Discount Centre:  Affiliate Integration

HDC now measure all visitor and call volumes that come in from each of their affiliates which helps them understand accurate volumes, where they previously had no visibility.

Everest

Everest immediately reaped the rewards from call tracking by increasing their telephone call to appointment conversion rates by 8.4% with a reduction in online cost per lead spend by 5.1%

ESE Direct - Call Tracking

Now that ESE Direct have call data reported alongside PPC, they are able to monitor the true performance of their PPC campaigns.

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