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Travel marketing reimagined

Data, decisions, and the role of AI

Travel marketing reimagined: Data, decisions, and the role of AI - cover

In a market where every booking matters, understanding exactly what drives conversions is no longer optional – it's essential.

Check out this exclusive on-demand webinar featuring Accord Marketing where, together with Infinity's director of Marketing, they reveal the travel trends shaping 2025. Learn how leading marketers are using call intelligence and AI to unlock better ROI, create richer customer journeys, and scale campaign performance.

You'll hear from data experts who’ve worked with some of the world’s most recognised travel brands, bringing you proven insights you can act on right away.

What You’ll Learn:

  • How shifting consumer media habits are impacting travel buying decisions and where marketers need to focus
  • Why attribution gaps are holding back travel marketers and how to close them with call intelligence
  • The smarter way to use first-party data to optimise paid media strategies
  • Real examples of how AI is boosting targeting and campaign efficiency in travel marketing
  • Quick wins you can deploy immediately to improve ROI, drive bookings, and future-proof your strategy

Key takeaways

Uncover the trends shaping travel marketing success in 2025 — and how to get ahead of the competition
Discover how to close attribution gaps and link your marketing spend directly to real-world bookings and revenue
Learn how AI and call intelligence will help fuel smarter targeting and stronger ROI

Watch on-demand

See what our attendees think

Everything was broken down into bite sized chunks that was easy to digest and retain.

Brilliant training course that helped me gain a better understanding of call tracking with the information quality of each session and quickly demonstrated all benefits Infinity has to offer.

Really thorough and well explained training. The post session quizzes also helped massively too!

Really enjoyable, well executed and broken down on the week-by-week sections. Just the right amount of learning per module session… Some of the best partner training I've had.

I really enjoyed the training, found it easy to follow and I definitely know a lot more about Infinity than I did before.

Infinity have helped us to achieve some impressive, meaningful results. They're the only call intelligence provider we recommend to our clients.

Being able to track phone calls like clicks to our website has provided such important information to making future decisions on our marketing campaigns.

I've used a lot of call tracking platforms and found Infinity to be the best all-round solution.

Infinity has led to a clearly trackable improvement in the efficiency of our marketing spend and influenced what we're spending our budget on.

Infinity is our go-to for call tracking. We’ve found they have the best quality of service and data on the market.

Infinity’s speech analytics tools are very flexible. Conversation Analytics generated immediate results, and helped us learn a ton things we didn't know before.

It’s been incredible to see the amount of data and insight we’ve been missing – Conversation Analytics has been hugely eye-opening to say the least.

Being able to track the lead source and then assign a revenue and margin value has been a major breakthrough for us.

Using Smart Match, we’ve been able to show the value that our marketing work has been delivering in places where we couldn’t before.

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