Smart Match: Attribute sales to marketing activity

Learn how to pinpoint your most valuable sales calls with Infinity

This on-demand webinar introduces Infinity Smart Match, a powerful solution designed to help marketers finally connect the dots between phone calls and revenue

Marketers are under more pressure than ever to deliver results. But without accurate call attribution, revenue-driving activities are going unnoticed. Smart Match changes the game — giving you the granular visibility and proof points you need to protect spend, increase efficiency, and finally get credit for the conversions you influence.

If marketing ROI still feels like a guessing game, this is your opportunity to change that.

What you'll get from this webinar:

Learn how Infinity Smart Match attributes inbound phone sales to specific marketing efforts, even in long sales cycles
Discover real-world examples where Smart Match helped brands improve ROI and reduce CPL by up to 64%
How it will help you demonstrate the real ROI of your marketing activities
Understand how to align your marketing and sales teams with shared intelligence and better attribution

You'll hear all about best practices and different use cases so you can get to grips with how to unlock the insights that matter most to you from your call data.

Key takeaways

Prove what works – Attribute sales back to the exact source that drove the call and close the loop on your most profitable campaigns.

Maximise return on ad spend – Stop wasting money on channels that aren’t converting and double down where it counts.

Unlock performance insights – Equip your team with clear, call-level outcomes to improve targeting and sharpen your strategy.

Watch on-demand

See what our attendees think

Everything was broken down into bite sized chunks that was easy to digest and retain.

Brilliant training course that helped me gain a better understanding of call tracking with the information quality of each session and quickly demonstrated all benefits Infinity has to offer.

Really thorough and well explained training. The post session quizzes also helped massively too!

Really enjoyable, well executed and broken down on the week-by-week sections. Just the right amount of learning per module session… Some of the best partner training I've had.

I really enjoyed the training, found it easy to follow and I definitely know a lot more about Infinity than I did before.

Infinity have helped us to achieve some impressive, meaningful results. They're the only call intelligence provider we recommend to our clients.

Being able to track phone calls like clicks to our website has provided such important information to making future decisions on our marketing campaigns.

I've used a lot of call tracking platforms and found Infinity to be the best all-round solution.

Infinity has led to a clearly trackable improvement in the efficiency of our marketing spend and influenced what we're spending our budget on.

Infinity is our go-to for call tracking. We’ve found they have the best quality of service and data on the market.

Infinity’s speech analytics tools are very flexible. Conversation Analytics generated immediate results, and helped us learn a ton things we didn't know before.

It’s been incredible to see the amount of data and insight we’ve been missing – Conversation Analytics has been hugely eye-opening to say the least.

Being able to track the lead source and then assign a revenue and margin value has been a major breakthrough for us.

Using Smart Match, we’ve been able to show the value that our marketing work has been delivering in places where we couldn’t before.

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