Partnerize call tracking links phone calls back to the Partnerize campaigns that drove them. When a visitor who clicked a Partnerize link later calls your business, Infinity records that call as an offline event and passes it into Partnerize. This guide explains how the integration works and how to configure it in the Infinity Platform.
What is Partnerize?
Partnerize is a leading partnership marketing platform that makes it easy for brands to form and manage business partnerships.
Infinity's integration with Partnerize enables clients to link phone calls back to the Partnerize campaigns that drove the call, giving them a more complete view of the impact of their marketing efforts.
How does the Partnerize integration work?
When an end user who has clicked a Partnerize link visits your site and then makes a subsequent phone call, Infinity records that call as an offline event and passes it into Partnerize. This lets you link phone calls back to the Partnerize activity that helped drive the call, and see the full impact of your Partnerize activity.
Set up Partnerize call tracking
To configure the Partnerize integration, follow the steps below.
- Log in to the Infinity Platform, go to the Admin section, and select Integrations.
- At the top of the list of your integrations, select Add Integration, and choose Partnerize from the drop-down. This is a chargeable integration, and additional charges may apply. Check with the Infinity support team if you are in any doubt.
- Give your integration a name. It is called Partnerize by default, but you can edit it. Choose something you can easily identify later.
- Enter your Campaign ID. This links the call events to your Partnerize account when Infinity sends them.
- As an optional step, enter a label in the Product Type field. This helps you identify the type of event you are passing into the Partnerize platform, so it can be told apart from other activities.
- As a final optional step, select an option from the Value Field drop-down to pass a value into Partnerize. You can choose a Transaction Value or Goal Value, or Not sent, which is the default option. These transaction and goal values need to be captured in your Infinity installation using Call Ratings or CRM events.
- We pass all calls into Partnerize by default. You can change this using the options in What do you want to send?. For example, you may choose to send only calls that meet a goal.
- Conversion events should be visible within Partnerize shortly afterwards, but this could take a few hours.
Related integrations
For another affiliate network, read the Awin integration.
Need more help?
If you have any questions, contact a member of the Infinity support team, or email support@infinity.co.