News & Views : News

Merry Christmas & Happy New Year

14 Dec 2012 in

Merry Christmas & Happy New Year

As you can see we’ve been busy tracking Santa! Here’s hoping you are on track for a successful 2013. With festive cheer from all the team at Infinity Tracking.

Death of the landline? No, alive and kicking!

29 Nov 2012 in

Death of the landline? No, alive and kicking!

The report suggests a fractured country, with no consistency as to how we talk to each other. There are Always On communicators tweeting about platform-agnostic Enlightened communicators, who chat face to face with those in the Middle Of The Road, who are avoiding voice mails from Conventional...

New Feature - Real Time Call Status

11 Oct 2012 in

New Feature - Real Time Call Status

Currently when using our CRM integration feature the caller ID is replaced with a Call Reference Number which allows you to link your customer's records in your CRM to the phone calls that introduced them to you.

Symfony Live London 2012

19 Sep 2012 in

Symfony Live London 2012

The conference (organised by Sensio) was held at 'The Brewery', an impressive London venue, and was home to members of the PHP, Symfony and Drupal communities which made for some very interesting conversations over coffee and bacon rolls, courtesy of MyBuilder, one of the events sponsors.

Symfony Live Paris

11 Jun 2012 in

Symfony Live Paris

The conference covers far more than the Symfony framework itself, being generally aimed at any PHP developers, and is a really good opportunity to listen to some great talks on some very interesting subjects. The main conference lasted two days, with a wide variety of talks including "How we built...

Infinity run the London Bupa 10K

29 May 2012 in

Infinity run the London Bupa 10K

It was a great day, despite the heat, our Infinity ladies all managed to finish the run in really good time – we are thinking the pasta and wine the night before may have helped them! And of course, the several months of training runs after work leading up to the big day. The atmosphere on Sunday...

Why You Are Getting Attribution Wrong

25 Apr 2012 in

Why You Are Getting Attribution Wrong

In the recent Econsultancy Report Marketing Attribution: Valuing the Customer Journey, Bill Kee, Product Manager for Google Analytics points out that although only 14% of businesses think that last-click attribution is effective, more than half of those who are doing conversion attribution are...

The way the EU cookie law crumbles

4 Apr 2012 in

The way the EU cookie law crumbles

Confusion reigns, despite the fact that the ICO (the Information Commissioner's Office - the agency who will be responsible for enforcing the law) issued guidance on the new law in December, and that the Government Digital Service (GDS) have said how they are intending to comply. In fact, a lot of...

Advanced Web Metrics with Google Analytics - Out now

4 Apr 2012 in

Advanced Web Metrics with Google Analytics - Out now

Brian Clifton’s new book, Advanced Web Metrics with Google Analytics is out now. You can order your copy from Amazon today.

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