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26 Feb 2020 in Interviews
Evolving the traditional agency model
Kicking off our first 2020 “In Conversation With” interview, we’ve spoken to Jai Amin, Vice President of Paid Search for Jellyfish.
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6 Nov 2019 in Interviews
Insurance Broker Marketing - Blueprint for success
Since 1997, Steve Tarbard has worked in the insurance marketing industry. From an entry-level position to a director level, he’s experienced the marketing sphere switch from traditional methods to experiencing phenomenal digital transformation.
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8 Oct 2019 in Interviews
The chemical reaction of science and advertising
When Daniel Gilbert decided to set up his agency, Brainlabs, his ambition was to change the future of advertising. Despite what some people may consider a rather bold dream to have, it is clear he’s not fazed by the challenge and remains as committed to it as he was on day one. His formula for...
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14 Aug 2019 in Interviews
What makes a creative SEO agency stand out in the market?
When Carrie Rose decided to audition for ‘The Apprentice’ she had no idea that her preliminary business plan would transpire into a fully-fledged company. In less than 3 months, with no backing from Sir Alan, Rise At Seven now has 8 clients and a firm footing in the town of Sheffield.
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25 Jul 2019 in Interviews
Mary Jane Copps: The undeniable value of a phone call
This blog won 1st place in our 2019 Customer Contact Central MVP Awards Customer Service category!
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22 Jul 2019 in Interviews
Monica Patel: From the IT crowd to RingCentral AVP of Marketing
As part of the “In Conversation With” blog series, we aim to bring you the very best industry insights from top executives, across the globe.
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29 Jun 2019 in Interviews
Miya Knights: The future of offline retail in a digital world
At Infinity we believe in the power of conversations and the undeniable value they can hold. In retail, these conversations are pivotal to understanding your customer's needs and using these insights to improve their experience.
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12 Nov 2018 in Interviews
Interview: AXA Partners UK & Ireland Head of Innovation
There’s unanimous agreement around just about every sector that innovation is needed across multiple areas. Nobody wants to be the Blockbuster of their industry, moving too slowly and getting killed off by a younger, more visionary competitor. But unless your pot of money, time, and talent is...
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24 May 2018 in Interviews
Mindshare and Mazda interview: The road to a European Search Award
A major challenge for automotive marketers at major brands has always been understanding how their national campaigns and brand activity feeds potential customers into their local dealership partners. Moreover, knowing what activity is getting those customers to arrange a trip to a dealership where...
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