20 Mar 2020 in Digital Marketing
Three steps to kickstarting a data-led strategy that works
A report by the Boston Consulting Group found that most digitally mature businesses enjoy 20% higher returns at 30% less cost than their less digitally mature competitors.1 These businesses deliver relevant content to consumers at multiple moments across the purchase journey. Those who employ...
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13 Mar 2020 in Marketing
Press play: Digital video’s long-term brand building role
According to Cisco, 82% of all web traffic will be video by 2022, and very few marketing teams don’t have it somewhere in their tactical plan.1 But why should you use it?
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12 Mar 2020 in Digital Marketing
Unexpected events: Why you need your tech stack now more than ever
“Have you seen the news?” Your phone buzzes. “Will this affect what happens at work?”
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5 Mar 2020 in Digital Marketing
A little more conversation: Six new ways to win with conversation analytics
It’s been just over a year since we launched our Conversation Analytics suite, giving our clients a window into what’s really happening on their calls, at scale, without the need to manually listen to thousands of them.
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13 Feb 2020 in PPC
The needle movers: Three steps for PPC to drive bottom line impact with Infinity
Do you really know what happens when someone clicks your PPC ad? Sure, they visit your site, but then what? Did they buy, leave, convert, or come back later? A lot of this can be tracked, but what happens when someone has explored your site and picks up the phone to make an enquiry, confirm a...
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15 Dec 2019 in Digital Marketing
How Mobile Banking is Redefining The Customer Relationship
This blog is a guest post by our partners at RingCentral.
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30 Oct 2019 in Marketing
Travel in 2020: How can brands stand out?
2019 has been a turbulent year in travel, with highs, lows, opportunities, and complexities. But we’re not here to unpack everything that happened with Brexit, Thomas Cook, and other major events that have caused fluctuations throughout the market. We’re looking ahead.
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![[Infographic] Five steps to building a profitable PPC feedback loop](https://media.infinity.co/hubfs/Imported_Blog_Media/infinity-inforgraphic-ppc-feedback-thumbnail-4.png)
15 Oct 2019 in PPC
[Infographic] Five steps to building a profitable PPC feedback loop
Has your data been working hard enough for you lately? If you receive calls to make bookings, enquiries, or sales over the phone then it's time to implement a highly efficient feedback loop with your bidding platform, call tracking platform, and CRM system to optimise the performance of your PPC...
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17 Sep 2019 in Marketing
11 lessons for automotive dealers from 100 1-star reviews
You can’t win them all.
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